Are you planning on organizing a week-long promotional action on your Facebook Page with a different prize raffled each day? Would you like to create a quiz in which a new question is asked every day? Do you want to launch multiple promotions based on the same theme and group them together on a single screen? In this post we explain how you can prepare these sorts of actions using Promotions Groups – a feature that enables you to display a collection of promotions on the same screen, forming a single promotional campaign.
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Before we begin, would you like to see a DEMO?
Find out how to present a promotions group with this World Cup Pool.
What are Promotions Groups?
A group is a collection of individual promotions which form part of the same promotional campaign or which are connected in some way.
There are situations in which planning a promotional activity lasting various days can be an interesting way of creating new mechanisms for attracting fans: daily sweepstakes, quizzes with a new question each day, contests in various phases, etc.
With the aim of making it easier to manage these types of promotions we have developed Promotions Groups, a feature that enables you to present a collection of individual promotions on the same page.
Below we explain the main characteristics of promotion groups:
1. Distributing home page of individual promotions. All the promotions that form part of the same group are presented on a home page which serves as the distributing page. On this page the promotions are grouped according to their status: active, inactive or coming soon. This means that users can quickly see which promotions he/she can take part in, which have finished and which will soon be active.
The home page also offers various customization options, which allow administrators to design a specific image for the group while keeping the same style for all the promotions. Discover all the customization options of the home page.
2. Single registration across the promotions. With promotions groups you can prepare a number of individual promotions that only require a single registration process. This means that a user can take part in as many promotions as he/she likes but will only have to fill in the registration form the first time. In this way, users can take part in all the promotions in the group and not have to worry about filling in the form again and again. The app will recover the registration information provided by the user in the first promotion.
Without a doubt this makes the registration process for the promotions in the group quicker and more comfortable for participants.
3. Global ranking of participants. Have you organized a quiz-based contest? With Promotions Groups you can activate the global ranking of participants to publish the score obtained by each user. The ranking places together all users who have taken part in promotions from the same group, and it shows the participants according to their score.
This option is especially interesting in score-based competitions, such as betting pools or guess-the-right-answer type quizzes in which participants are rewarded depending on their results. The global ranking will help to bolster competitiveness among users and generate excitement around your contests.
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