Want to challenge your Facebook fans with a Question & Answer contest? Have a new product and want to find out your users’ opinions? Or just want your users to have fun with a test questionnaire? Now with Easypromos you’ll be able to create a new type of contest, the quizzes, and get a better engagement with your fans.
[September 2014 Update] The system for Quizzes has been completely renewed. Discover in this link all the features and options introduced, try out the different DEMOs and learn how to create your own questionnaire via the videotutorial we present you.
On this post, we explain the following items about this type of promotion:
- What do quizzes look like in Easypromos?
- How to configure the quiz
- What type of contests can I create with Easypromos quizzes?
What do quizzes look like in Easypromos?
Interact in a more active way with your fans is possible now thanks to the new Easypromos contests, the quizzes. Whether you want to organize a trivia to test your users’ knowledge, or want to create an entertaining test questionnaire, surprise your fans with a contest where they will have to answer a series of questions.
With a thrilling visual design that will catch your users’ attention, we offer you different types of layouts so you’ll be able to totally customize the quiz. You’ll have the option to add questions with photos; define a series of videos as the answers of the quiz; or, if you prefer, combine photos with videos to create a more flexible and attractive design for your participants. Your limits are boundless.
In the picture below you can see an example of how your users will see a trivia where videos are the answers to the quiz:
In the picture below we show you other ways to present your questions and answers:
By clicking the “Enter” button the user will access the quiz and he will be shown the questions he must answer. Once he has completed all the answers, he’ll be asked to fill in a registry form by introducing some personal information and accept the contest legal terms. By clicking the “Finalize” button the user will access the final screen with the total scoring or total number of correct answers.
A very interesting option is the possibility to configure the results message to show to your fans once they have completed the quiz, depending on how they played. So for example you’ll be able to congratulate your users for their results with a personalized message similar to the one you can see at the following image:
Don’t forget to thank your users for dedicating some minutes of their time to participate in your contest.
Furthermore, once the period for participation in the contest is closed, you’ll be able to download a complete list of all the users that have participated with their answers. Besides, the user that wants to take part in the quiz will be asked to introduce some personal information in order to complete the register and discover the final scoring. From the administration panel you’ll be able to configure what information you want to ask to your users. For example, you can ask them their e-mail or telephone number, so thanks to the quizzes you’ll obtain more data about your fans.
Think the questions you want to ask to your users. Define the possible answers. Choose the question layout (if you prefer, you can choose a different layout for each question). Be inventive and create a visually appealing contest. You can preview what the questions will look like, as well as the final screen, where you show the message result you have configured according to the final scoring. Once you’ve previewed the final result of the contest, it’s time to publish it, make the users know it and encourage them to participate.
If you want to get some ideas for your contest, have a look at this demo.
How to configure the quiz
Quizzes are available for Easypromos Premium and White Label versions. In Easypromos Basic version you’ll have the opportunity to test this new type of promotion, create and preview the quiz, but without the option to activate it.
You can create two types of quizzes:
- Trivia: select the right answer: Test your users’ knowledge with a question and answer contest, where the participants will be asked to choose the right option.
- Test questionnaire: Create a test questionnaire with questions and answers and challenge your users to take part by choosing the answer they prefer among the suggested options.
Follow these steps to create a quiz
1. Create a new promotion:
Follow the 3 steps of the promotion: title, description, dates, promotion creativities, etc. In the last step, advanced configuration, go to the “quiz” section. You’ll have the option to configure all the quiz preferences in the last screen.
2. Choose the quiz type:
When creating a quiz, you can choose between a trivia quiz and a test questionnaire. The difference between these two types of quizzes is that in the trivia quiz participants will be asked to select the right answer among a series of questions. On the contrary, in the test questionnaire there aren’t correct or incorrect answers, but you’ll be able to define a specific scoring for each question.
You can change the quiz type at any time.
3. Add questions to the quiz:
You can add as many questions as you wish, with the possibility to select a different layout for each question.
We offer you these types of layouts:
- Text-based answers: only text answers.
- Picture-based answers: only picture answers.
- Text and image based answers: Text and picture answers.
- Text and video based answers.
You can introduce a text for each of the questions or, if you prefer, you can opt for a picture or a video to enhance your questions.
Tip: Take the opportunity to add a picture or a video to formulate questions about this picture/video. In that way you’ll manage to create a visually more attractive quiz.
Once you have created all the questions of your quiz, you’ll have the option to preview them in order to check how the users will see them. If you don’t like the result, you can edit or delete them if you wish.
On the other hand, if you are not sure about any of your questions, you have the option to disable them, that is, to provisionally hide them with the option to show them again at any time. To hide and/or show a question, slide the button located at the upper part of the screen next to the question.
If you need to arrange the questions, you’ll be able to do it with drag&drop capabilities, by using the icon located exactly at the left side of the question, that is, the icon which is similar to three small hyphens.
4. Add questions to the quiz:
Depending on the selected layout the answers may vary: only text, only images, text and images or text and videos. You can add as many answers for each question as you wish, which you’ll be able to edit and modify at any time.
The type of answers varies depending on the type of quiz (trivia or test questionnaire).
In trivia quizzes, you have to check the right answers through the check box located at the right side of the answer.
Tip: You can add as many correct answers for the same question as you wish.
On the contrary, in test questionnaires you don’t have to select correct answers, but assign a specific scoring for each question.
Question with multiple answers. By default, every question has only a correct answer, even on trivia quizzes than on test questionnaires. If you want to set up a multiple answers question, you must activate this option.
5. Establish the quiz results:
You can customize the results you want to show to the users at the end of the quiz depending on the scoring they obtained or on the number of correct answers. Furthermore, you can emphasize this message including an image or, if you prefer, using your own html code. That way you’ll be able to personalize the final message with your own design.
By defining a range (minimum and maximum of correct answers necessary to be obtained) or an exact scoring (in test questionnaires), you will have the option to configure a specific message results to show to the users of your quiz. In that way, you’ll be able to create different messages depending on the scoring or the number of right answers the participants have achieved.
To make sure that the message you want to show is correct, you can individually preview all the messages you’ve configured according to the results obtained.
In trivia quizzes, if you don’t want to specify a customized message for the results, you can enable the option to show the Easypromos default message, which indicates the total number of correct answers.
6. Preview the quiz:
Once you have configured all the questions, answers and results, it’s time to preview what the quiz will look like within the promotion.
There are three different ways to preview the quiz:
1. You can preview the result of each question from the edit option of the quiz.
2. With the preview tool within the administration panel you can preview the whole quiz, obtaining a global experience of what your quiz will look like.
3. Once you have configured a specific message results, you can preview it from the edit option of the message.
Check that all the information introduced is correct and activate the promotion, so as your users can start participating.
7. Obtain the registration information of the participants
As the administrator of the quiz, you can obtain information of all of your participants, with all the personal information they have previously introduced when registering to the promotion (e-mail, telephone number, etc.).
In addition, you’ll have the possibility to see the quiz results obtained by each participant, as well as a detail of the answers given for each question.
To see the registration information of all the participants, you should access the “View entries” section, where you’ll be able to see the “quiz results”, together with the registration information of each user. Furthermore, you’ll have also the possibility to download the general list of participants in an Excel file, so that you can save all your users’ information.
8. Statistics and graphs of the quiz results
In all the question and answer contests general statistics of the quiz are generated, which will allow you to see in a graphic format the results of each question. This statistics are shown in overall percentages, that is, we’ll be able to know how many users have responded correctly each question or, in questionnaires with open questions, we’ll be able to check what the favourite answer among the participants is. In order to access this graphs of results we should access the “Statistics” section. We show you below an example of what the graphs look like:
Furthermore, you have the possibility to publicly display the statistics of the quiz results. This way, curious users who have entered the contest will be able to see the results for each question. This is especially useful in a questionnaire that has been designed as a survey.
In order to see the results of the quiz, users will need to access the main page of the promotion, where they’ll see a button which will allow them to see the results, as it’s shown on the image below:
A pop-up window will be displayed, showing the results of each question of the quiz:
As the administrator of the promotion you’ll be able to set up this option right from the edit area of the quiz, where you’ll find the “Statistics” functionality. You have the following options available:
- Get the direct link to the Statistics page: you’ll be able to use this URL to share the page of the quiz results on your Facebook Timeline or other channels (Twitter, blog, etc.). For instance, while the contest is active, it may be interesting to show the results of the quiz to make the contest more exciting.
- Show the results of the quiz: by simply enabling the option to make the results public, the button to open the statistics of the quiz will automatically be displayed on the main page of the promotion.
- Customize the text of the results button: you’ll be able to write your own text for the button that allows to open the statistics of the quiz.
9. Recalculate the results of the questionnaire
Whether if you have created a pool to make your users predict the winner of the next football match, or you have created a draw to encourage your fans to make their bets about the next movie awards, it’s quite probable that when you are stting up the promotion you still don’t know the right answers, since the event of the pool or draw hasn’t started yet.
This way, for the moment you can only add the possible answers for each question, but without marking correct/incorrect answers. Once the period to enter the promotion is finished and you know the right answers, you will be able to mark them in the questionnaire. The following step is to recalculate the results in order to recover the results provided by the participants and recalculate the total number of right answers depending on the changes you have made in the answers.
Check out his post to learn how to configure a pool or a draw with Easypromos step by step.
What type of contests can I create with Easypromos quizzes? We give you some ideas.
- Some ideas to create your Question and Answer contest (trivia quiz and test questionnaire)
- Case study: How Worldreader grows Facebook community with a Quiz
- See online demo of Easypromos quizzes
- Select the winner of the promotion with the Easypromos platform
- Statistics and results of Easypromos promotions
- New premium feature: enter a contest with a photo or video
- Join our Affiliates Program
- Obtain Likes for recommended pages
- Easypromos recruiting system
Easypromos CEO and co-funder