14JUL2017

Tools for Day-to-Day Survival in a Marketing Agency

Posted in: Digital marketingUpdated on the 14/07/2017

If we had to describe, in a single phrase, the day-to-day experience of working in a Digital Marketing Agency we could perhaps sum it up as: the pace is frenetic and lead times are short. There are invariably a lot of tasks that must be performed with immediacy, and clients expect swift responses. In this post, we give you some tips to help your agency succeed.

In general, it’s important to choose the right partners – ones who can help you meet your goals and provide the solutions that work best for your customers. This is where we come in. We offer services that are an indispensable tool for any Marketing Agency.

 

The keys to success for your Digital Marketing Agency

There are many factors that go towards making a Digital Marketing Agency successful. But we’re going to focus on the six most important ways in which Easypromos can help make your job easier.

 

1. Meeting your deadline commitment

It’s important to meet your deadlines and to reach each project milestone on time. To do this, you’ll need highly responsive tools and a great support service.
Remember: you don’t have to do it alone. It’s almost impossible for you to cover all the bases, so surround yourself with the best and build an unbeatable team. Easypromos provides you with easy-to-follow tutorials for each application. If you still have doubts, our support team is always available to answer them quickly and efficiently.

 

2. Client exclusivity

Marketing agency clients know that their brand is special. They want to stand out from the rest in everything they do – whether on social media or in other areas. Working with standard tools can sometimes make customization difficult, and it’s not always possible to apply the brand’s look & feel to all campaigns.
With our applications however, you’ll leave these fears behind and be able to adapt campaigns to the needs of the client. You can expect custom domain URLs, visual content designed by you, customizable images, responsive environments, etc.

 

3. Submitting proposals that are secure and that follow the guidelines

You shouldn’t have to suffer from doubts and worries. Figure out the best option for meeting your client’s needs. If it also happens to be the simplest, most reliable and transparent option then that’s even better. You should be able to offer solutions that guarantee that what you propose to your client complies with the rules of the game: the rules imposed by each social network.
With Easypromos you can rest easy. We are constantly updating and adapting our tool to abide by the rules of all the social networks. So, as each social network innovates and modifies its rules of use, we keep pace and adapt accordingly. Decide what kind of dynamic you want for your promotion and leave us to figure out whether it’s possible. We’ll advise you, based on our up-to-date knowledge of the rules.

 

With #Easypromos you’ll be able to carry out customized promos and measure the results easily.… Click To Tweet

 

4. Creativity in abundance

Competition is stiff and brands flood the market, all trying to get close to their target audience. Each brand wants to get to know its potential customers better, and requires a strategy that enables the company to gain new customers and boost sales. This is your focus as an agency. Every day you must make the most of your resources to meet your client’s needs in a way that’s as innovative as it is effective.
Easypromos gives you the opportunity to launch a multitude of dynamic campaigns in different formats – from simple dynamics to ones that are more complex – all for the main social networks. We are constantly evolving to ensure that you can create everything you imagine and much more.

 

5. Understanding the link between the online and offline world

It’s important not to neglect the offline world. The digital and face-to-face spheres feed off and need each other. If you understand this relationship and know how to get both worlds co-existing and reinforcing each other, you’ll be a first-class marketing agency.
We offer tools that have been designed with this idea in mind. Tools like the multi-hashtag feature, the validate your code application, or the full-screen image gallery, that can help you realize your ideas.

 

6. Understanding how digital marketing investment works

It’s important for both agencies and their clients to review the results of everything they do. Every campaign or promotion is launched with a goal in mind and it’s important to know whether that goal has been achieved. To do this, it’s necessary to monitor the key metrics of the promotion. All this information feeds back into strategy and establishes a basis for future decision making. Our platform provides you with a control panel that enables you to monitor all that activity in real time.

 

Follow these tips and you’ll be the most sought-after agency in town. Ready for us to help you?

 

Randi Jensen

International Business Developer in Easypromos