Like it or not, we are living in the Facebook era. But as the big blue social network grows, it’s harder than ever to reach customers with your Facebook Business page. Facebook contests and giveaways can be the solution… if you get them right. Here are 10 do’s and don’ts from Easypromos, the experts in Facebook contests.
The best marketing strategy isn’t often focused on selling. It’s about building trust. Selling is a by-product of knowing your audience and recommending products or services that address their needs. Discover 8 tips you can use on Facebook to build trust with your brand, specially if you are an eCommerce.
Apart from the holidays, winter is not our favorite season. The air is cold, the sky is grey, and summer holidays seem very far away. But you can brighten up your social media with winter Facebook giveaways! Make yourself a hot drink, and let’s get started.
Advertising on Facebook continues to evolve, providing new ways of reaching your target audience. Each day brings flexible new options that adapt to the needs of companies and brands. One of the most versatile of all advertising models is that of Facebook Lead Ads. If you don’t know what they are or how to integrate them into your Online Marketing strategy, keep reading. Below, we outline the most essential tips for ensuring that your next campaign is a success.
Facebook engagement is changing – and promoted posts are increasingly important. But the social network isn’t only a pay-to-play service (at least, not yet). Try these tips to maintain healthy, organic engagement, and support your Facebook Page promotions with a core audience of true fans.
Brands are constantly looking out for ways to entertain and engage their Facebook communities. One of the most popular tactics is to share mini games that provide entertainment to online users. Try to gamify your brand by combining games and giveaways in a single post! How? Ask participants to comment on your posts with a screenshot, a photo or a video to enter your Facebook giveaway. Now you can import the comments with the photos and videos, and you can easily exclude those that don’t comply with entry requirements. Run a giveaway only for those those that do. Here we will show you 5 creative examples of Facebook Sweepstakes where the users were asked to comment with a photo or a video to participate in the prize draw.
Facebook has announced that it will demote posts that use ‘engagement bait’ techniques such as content that urge users to like, tag, comment or share and that use clever but not very authentic headlines. Will this affect Like and comments-based Facebook Sweepstakes? We will explain here.
A brand’s Facebook page requires constant creation of interesting content to foster engagement and communicate effectively with followers and customers. Gamification is the newest trend that effectively helps brands in working towards a variety of different objectives. In this article, we take a look at different ways of gamifying your Facebook page – read on for ideas, real examples, tips and ready-made templates.