29MAR2018

How to Adapt to the New Instagram Algorithm
Instagram algorithm

Posted in: Applications,Applications for Instagram

In March 2016 Instagram announced a change in its algorithm from chronological to algorithmic. This change had not really been noticeable until quite recently. Since the new algorithm was launched in the second quarter of 2016, it is estimated that a profile’s content is only reaching an average of 10% of its followers. In this article we’re going to look closer at what this change means for brands and how sweepstakes can help deal with this new algorithm. We’ll also give you some extra tips for adapting to the algorithm.

08MAR2018

How to Run Giveaways with Instagram Sponsored Posts
header_instagram_giveaways_including_sponsored_posts

Posted in: Applications for Instagram

Instagram now has more than 2 million active advertisers each month. It’s easy to create an ad on Instagram, and promote posts from within the app. But it’s a little more complicated to run promoted giveaways. Here’s what you need to know about adding sponsored posts to your social media contests.

28FEB2018

5 Instagram Marketing Actions that All Brands Need to Know
infographic_5_basic_actions_on_instagram

Posted in: Applications,Applications for Instagram

Companies should have clear Marketing and communication goals, and they should also think about which channels are most suitable for achieving these goals. It’s worth keeping in mind that 80% of Instagram users follow the Instagram feed of at least one company, and that the platform now has 800 million monthly active users all over the world. All brands should consider whether to incorporate presence on Instagram into their business strategy.

28FEB2018

Before You Run An Instagram Giveaway, Read This FAQ
Instagram giveaway FAQ

Posted in: Applications,Applications for Instagram

Thinking of running an Instagram giveaway to increase followers and brand awareness? Here are the top 12 questions we hear about Instagram giveaways. Learn how to recruit followers, moderate the contest, and use hashtags and mentions.

13FEB2018

Instagram contest ideas to increase your followers
Instagram contest ideas

Posted in: Applications for Instagram

Instagram is one of the big three social networks in 2018, and it just keeps growing. New features such as Instagram Stories offer even more possibilities for engaging and interacting with your target audience online. Learn how to boost your Instagram Profile and reach more followers with our Instagram contest ideas and giveaway inspiration.

30NOV2017

How to Do a Giveaway on Instagram
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Posted in: Applications,Applications for Instagram

Giveaways on Instagram is becoming something we see every day, but what do you need to make it efficient for your brand? Clear goals, timing, a good prize and a reliable Instagram giveaway app. Keep reading to learn more.

07NOV2017

Instagram Bio Ideas and How to Organize a Contest
instagram_bio_ideas

Posted in: Applications,Applications for Instagram

Instagram bio ideas seem to just grow everywhere but in your head. It seems that everybody has a killer Instagram page these days. Not only are the photos an insight into our daily lives but we can keep our followers updated with stories by the minute. How do we keep our followers interested and gain new ones in the process?

27SEP2017

Definitive Guide to Give Visibility to a Comments-based Instagram Sweepstakes
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Posted in: Applications,Applications for Instagram

These days, having an active Instagram profile is vital if you want to achieve visibility for your brand and products. And what better way to achieve this goal than to run regular sweepstakes among users who comment on your Instagram posts? Doing so will help you ensure that your publications achieve the desired reach – and at a very low cost. Read on to discover the good practices to follow when promoting your sweepstakes posts.

06SEP2017

What’s new in Instagram photo and video contests
whats new instagram contests

Posted in: Applications,Applications for Instagram

Running photo and video contests with hashtags in Instagram has become one of the most effective ways for brands to obtain user-generated content (UGC). Participation is very straightforward because most users are accustomed to sharing their snapshots and videos on this social network. If you already use hashtag contests as part of your strategy for increasing brand awareness and boosting loyalty among your community of followers you might be interested in two new features we’ve recently incorporated into this app. Both features are designed to help you organize more original contests for your community.

29AUG2017

Instagram contests: what’s the best option for your marketing goals?
Instagram contest

Posted in: Applications for Instagram

Instagram is the social network of choice for brands right now. And don’t just take our word for it – studies and surveys agree. So let’s take a look at how to maximize your reach with different types of Instagram contest.