{"id":58635,"date":"2015-11-20T07:41:38","date_gmt":"2015-11-20T06:41:38","guid":{"rendered":"https:\/\/www.easypromosapp.com\/blog\/ideas-for-new-years-eve-promotions-and-contests\/"},"modified":"2025-05-08T12:58:42","modified_gmt":"2025-05-08T10:58:42","slug":"ideas-for-new-years-eve-promotions-and-contests","status":"publish","type":"post","link":"https:\/\/www.easypromosapp.com\/blog\/en\/ideas-for-new-years-eve-promotions-and-contests\/","title":{"rendered":"Inspirational Ideas for New Year&#8217;s Eve Promotions and Giveaways"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\">Celebrating&nbsp;New Year&#8217;s Eve<\/h2>\n\n\n\n<p>Almost every culture celebrates the end of the old year, and the beginning of the new &#8211; although dates and traditions are different around the world. Looking for inspiration for your New Year&#8217;s Eve promotions? Here are just a few of our favorite traditions for New Year&#8217;s Eve&#8230;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>In&nbsp;<b>Scotland,&nbsp;<\/b>people celebrate the tradition of the &#8220;first footing&#8221;. The first person to visit you in the new year brings whiskey and a lump of coal.<\/li>\n\n\n\n<li>In&nbsp;<b>Venezuela<\/b>, people wear yellow underwear for good luck.<\/li>\n\n\n\n<li>In&nbsp;<b>Serbia<\/b>, people decorate a tree for New Year, instead of Christmas.<\/li>\n\n\n\n<li>People celebrate the famous &#8220;ball drop&#8221; at Times Square in New York City,&nbsp;<b>United States<\/b>. But there are regional variations too! In North Carolina, the ball is replaced by a live opossum.<\/li>\n\n\n\n<li>In&nbsp;<b>Spain,&nbsp;<\/b>the&nbsp;<b>Philippines<\/b>, and many&nbsp;<b>Latin American&nbsp;<\/b>countries, people eat 12 grapes at midnight &#8211; one for each hour.<\/li>\n<\/ul>\n\n\n\n<p>These traditions might sound a bit much, but here&#8217;s good news: you can celebrate New Year&#8217;s Eve with your online community with quick and easy promotions instead. It only takes minutes to set up a social media giveaways and creative interactive promotions. Here we share some inspirational ideas for New Year&#8217;s Eve Promotions!<\/p>\n\n\n\n<p><br><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Boost social media engagement with New Year&#8217;s Eve giveaways<\/h2>\n\n\n\n<p>Christmas tends to be a very busy period for most people: like minute shopping, cooking, house decorating, visiting family and friends&#8230; Some of us are simply stressed. Discharge tension by inviting your social media followers to participate in a quick and easy comment-to-win giveaway. Offer an attractive prize that will appeal to your social media community and run a New Year&#8217;s Eve social media giveaway. <\/p>\n\n\n\n<p>Here&#8217;s an example of a social media giveaway organized by 10 different brands. Each company threw in an attractive <b>incentive<\/b> and one lucky winner walked away with a bundle of trendy gifts. It&#8217;s a perfect way to <b>boost social media engagement<\/b>, <b>grow your social media community<\/b> and even <b>tap into customer loyalty<\/b>. All right in the middle of the festive season! <\/p>\n\n\n\n<p><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" src=\"https:\/\/wwwcdn.cstmapp.com\/blog\/en\/wp-content\/uploads\/new-years-eve-giveaway.png\" alt=\"New Year's Eve promotions: giveaway on instagram\" loading=\"lazy\" class=\"wp-image-25183\" style=\"width:476px;height:308px\"\/><\/figure>\n<\/div>\n\n\n<p><\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>Would you like to run a social media giveaway for New Year&#8217;s Eve? Use our customizable <a href=\"https:\/\/www.easypromosapp.com\/new-years-eve-giveaway-instagram\/\">Instagram<\/a> and <a href=\"https:\/\/www.easypromosapp.com\/new-years-eve-giveaway-facebook\/\">Facebook templates<\/a> to save time and run New Year&#8217;s Eve giveaways according to best practices.<\/p>\n<\/blockquote>\n\n\n\n<p><\/p>\n\n\n\n<p><br><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Use mini-branded games to boost brand awareness and engagement<\/h2>\n\n\n\n<p>New Year&#8217;s Eve is all about joy, happiness, and celebration&#8230; So why not offer some extra <b>entertainment<\/b> to your online community? And maybe throw in a chance to win? <a href=\"https:\/\/www.easypromosapp.com\/game-applications\/\">Branded mini-games<\/a> are your best option here! With online games, the <b>users get exposed to your brand and product<\/b>, while being focused on the fun part of the game. <b>Gain engagement, increase your brand awareness,<\/b> and most importantly <b>generate new leads<\/b>!<\/p>\n\n\n\n<p><a href=\"https:\/\/www.easypromosapp.com\/wordsearch\/\">T<\/a>he Easypromos <a href=\"https:\/\/www.easypromosapp.com\/wordsearch\/\">Word Search game<\/a> works great as part of New Year&#8217;s Eve campaign. Ask your audience to find some words associated with NYE. We decided on &#8220;fireworks&#8221;, &#8220;champagne&#8221;, &#8220;celebration&#8221;, &#8220;resolution&#8221; and &#8220;New Year&#8217;s Eve&#8221;. <\/p>\n\n\n\n<p><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" src=\"https:\/\/wwwcdn.cstmapp.com\/blog\/en\/wp-content\/uploads\/new-years-eve-wordsearch-1.png\" alt=\"Word search, New Year's Eve promotions\" loading=\"lazy\" class=\"wp-image-25190\" style=\"width:509px;height:456px\"\/><\/figure>\n<\/div>\n\n\n<p><\/p>\n\n\n\n<p><b>Attract more participants by incentivizing participation<\/b> &#8211; more users will be likely to share their contact details if they get a chance to win attractive prizes. You can raffle one big prize among all registered participants, or you can offer <a href=\"https:\/\/www.easypromosapp.com\/coupons\/\">discount vouchers and codes<\/a> redeemable in-store or online! It&#8217;s a clever way to <b>convert followers into paying customers<\/b>.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>Would you like to see an example of a New Year&#8217;s Eve mini-game? Check out our <a href=\"https:\/\/a.cstmapp.com\/p\/984687?lc=eng\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Chinese New Year Memory game<\/a>! Discover how to engage and entertain your audience with a fun game and corporate design.<\/p>\n<\/blockquote>\n\n\n\n<p><br><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Share New Year&#8217;s Eve resolutions with a Writing Contest<\/h2>\n\n\n\n<p>Many of us start the year with grand resolutions. In a survey for 2018, almost 70% of people said they planned to make a specific resolution:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" src=\"https:\/\/wwwcdn.cstmapp.com\/blog\/en\/wp-content\/uploads\/12386.webp\" alt=\"new year's eve promotions:  resolutions\" loading=\"lazy\" class=\"wp-image-29887\" style=\"width:638px;height:455px\"\/><\/a><figcaption class=\"wp-element-caption\"><a href=\"https:\/\/www.statista.com\/chart\/12386\/the-most-common-new-years-resolutions-for-2018\/\" target=\"_blank\" rel=\"noreferrer noopener\">The Most Common New Year&#8217;s Resolutions for 2018 | Statista<\/a><\/figcaption><\/figure>\n<\/div>\n\n\n<p class=\"alignnone\"><\/p>\n\n\n\n<p>Start the year by asking your followers about&nbsp;<b>their resolutions for the year to come<\/b>.&nbsp;Then share a prize to reward&nbsp;and help people stick to their promises.<\/p>\n\n\n\n<p>Here&#8217;s a great example from a homeware brand. They asked users to write about their resolutions. Everyone who shared their ideas received a&nbsp;<b>free ebook&nbsp;<\/b>full of self-care tips for the year ahead. And one lucky winner received a pressure cooker, to support them in their healthy eating goals.<\/p>\n\n\n\n<p><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img decoding=\"async\" src=\"https:\/\/wwwcdn.cstmapp.com\/blog\/en\/wp-content\/uploads\/New_Years_Eve_Promotion_Writing_Resolution-1-1.jpg\" alt=\"New Year's Eve promotions: writing contest\" loading=\"lazy\" class=\"wp-image-25191\"\/><figcaption class=\"wp-element-caption\"> <\/figcaption><\/figure>\n<\/div>\n\n\n<p><\/p>\n\n\n\n<p>There are several different ways you could run a resolutions contest like this:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Free-form <a href=\"https:\/\/www.easypromosapp.com\/voting-contest\/\">Voting Contests<\/a>, where people share their own ideas<\/li>\n\n\n\n<li><a href=\"https:\/\/www.easypromosapp.com\/surveys\/\">Surveys<\/a> to find out the most popular resolutions<\/li>\n\n\n\n<li><a href=\"https:\/\/www.easypromosapp.com\/video-contest\/\">Video contests<\/a> where people can record their pledges<\/li>\n<\/ul>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>Whichever type of contest you choose, this is a great way to get&nbsp;user-generated content&nbsp;and&nbsp;learn more about your followers.<\/p>\n<\/blockquote>\n\n\n\n<p><\/p>\n\n\n\n<p><br><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Throw a party for your followers<\/h2>\n\n\n\n<p>While we might resolve to get more sleep and take care of our health on January 1st&#8230; December 31st is a night to party! So why not <b>organize or sponsor<\/b> a New Year&#8217;s Eve event? Or, if you want to keep your New Year&#8217;s Eve promotions small-scale, just give away a few <b>pairs of event tickets<\/b>.<\/p>\n\n\n\n<p>Use a <a href=\"https:\/\/www.easypromosapp.com\/sweepstakes\/\">simple registration form<\/a> to collect people&#8217;s contact details and pick a winner. Or if your goal is to <b>extend your reach online<\/b>, then consider a <a href=\"https:\/\/www.easypromosapp.com\/recruiters\/\">recruiters contest<\/a>.<\/p>\n\n\n\n<p><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" src=\"https:\/\/wwwcdn.cstmapp.com\/blog\/en\/wp-content\/uploads\/recruit-1.png\" alt=\"new year's eve promotion ideas\" loading=\"lazy\" class=\"wp-image-25192\" style=\"width:500px;height:329px\"\/><\/figure>\n<\/div>\n\n\n<p><\/p>\n\n\n\n<p>It&#8217;s just the same as a classic giveaway &#8211; but every time participants refer a friend to your New Year&#8217;s Eve promotions, they&nbsp;<b>earn an extra entry<\/b> in the prize draw. You can also set up the contest so that people need a <b>minimum number of referrals<\/b> to enter, just like this example from a popular club in Amsterdam.<\/p>\n\n\n\n<p><br><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Share a special prize when the ball drops<\/h2>\n\n\n\n<p>It&#8217;s the most-awaited moment at every New Year&#8217;s Eve event. The clock strikes midnight, and fireworks burst across the sky. People hug, kiss, and hold hands while they sing traditional songs like Auld Lang Syne. And with the right New Year&#8217;s Eve promotions, you can be a part of that moment too.<\/p>\n\n\n\n<p>People love&nbsp;<a href=\"https:\/\/www.easypromosapp.com\/instant-win\/\">Instant Win contests<\/a>. The idea is simple: you set up some prizes, ready to win. Your followers just sign in to the app to find out if they have been lucky. The twist? The app automatically awards prizes at random times &#8211;&nbsp;motivating your followers to check again, and again, and again&#8230;<\/p>\n\n\n\n<p><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" src=\"https:\/\/wwwcdn.cstmapp.com\/blog\/en\/wp-content\/uploads\/New-Years-Eve-promotions-instant-win-1.png\" alt=\"New Year's Eve promotion ideas: instant win\" loading=\"lazy\" class=\"wp-image-25193\" style=\"width:527px;height:361px\"\/><\/figure>\n<\/div>\n\n\n<p><\/p>\n\n\n\n<p>Anybody can join this kind of contest, so long as they have a computer or mobile device with an internet connection. So you could share prizes with your followers at the countdown to midnight, at special events or at home.<\/p>\n\n\n\n<p><br><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Send customized New Year\u2019s greetings to friends and family<\/h2>\n\n\n\n<p>Use our <a href=\"https:\/\/www.easypromosapp.com\/photofun-tool\/\">PhotoFun app<\/a> to invite your followers and customers to send their customized New Year\u2019s greeting to their friends and family. Select the format, frames and stickers they can use and encourage them to share as much as possible to get votes. The best thing about the PhotoFun application is that the frames and stickers can be branded! It&#8217;s a great way to <b>reinforce brand awareness <\/b>and<b> recall<\/b>.<\/p>\n\n\n\n<p><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img decoding=\"async\" src=\"https:\/\/wwwcdn.cstmapp.com\/blog\/en\/wp-content\/uploads\/photofun-1-1.png\" alt=\"new year's even photofun: new year's promotion ideas\" loading=\"lazy\" class=\"wp-image-25195\"\/><\/figure>\n<\/div>\n\n\n<p><\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>Do you have questions about New Year&#8217;s promotion ideas? Don&#8217;t hesitate to <a href=\"https:\/\/www.easypromosapp.com\/live-chat\/\">contact our Support Team<\/a>, ready to assist and inspire!<\/p>\n<\/blockquote>\n\n\n\n<p><br><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><a href=\"https:\/\/try.easypromosapp.com\/request-a-demo\/?utm_source=Easypromos&amp;utm_medium=blog&amp;utm_campaign=ideas-for-new-years-eve\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><img decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/wwwcdn.cstmapp.com\/blog\/wp-content\/uploads\/request-a-demo.webp\" alt=\"request a DEMO\" loading=\"lazy\" class=\"wp-image-84177\" srcset=\"https:\/\/wwwcdn.cstmapp.com\/blog\/wp-content\/uploads\/request-a-demo.webp 800w, https:\/\/wwwcdn.cstmapp.com\/blog\/wp-content\/uploads\/request-a-demo-300x169.webp 300w, https:\/\/wwwcdn.cstmapp.com\/blog\/wp-content\/uploads\/request-a-demo-768x432.webp 768w, https:\/\/wwwcdn.cstmapp.com\/blog\/wp-content\/uploads\/request-a-demo-390x219.webp 390w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/a><\/figure>\n<\/div>\n\n\n<script src=\"https:\/\/b91e74f0c3384365931834def495f7f1.js.ubembed.com\" async=\"\"><\/script>\n","protected":false},"excerpt":{"rendered":"New Year&#8217;s Eve: one of the most magical nights of the year. We celebrate our past achievements, and set intentions and resolutions for the new year ahead. Here are some quick marketing ideas to start your brand off right &#8211; and then get back to the party!\n","protected":false},"author":25,"featured_media":85729,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_links_to":"","_links_to_target":""},"categories":[7077],"tags":[],"class_list":{"0":"post-58635","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-campaign-ideas"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Inspirational Ideas for New Year&#039;s Eve Promotions and Giveaways<\/title>\n<meta name=\"description\" content=\"Here are some New Year&#039;s Eve promotion and giveaway ideas to celebrate one of the most magical nights with your audience in 2023.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.easypromosapp.com\/blog\/en\/ideas-for-new-years-eve-promotions-and-contests\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Inspirational Ideas for New Year&#039;s Eve Promotions and Giveaways\" \/>\n<meta property=\"og:description\" content=\"Here are some New Year&#039;s Eve promotion and giveaway ideas to celebrate one of the most magical nights with your audience in 2023.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.easypromosapp.com\/blog\/en\/ideas-for-new-years-eve-promotions-and-contests\/\" \/>\n<meta property=\"og:site_name\" content=\"Easypromos Blog: digital engagement strategies and examples for brands\" \/>\n<meta property=\"article:published_time\" content=\"2015-11-20T06:41:38+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-05-08T10:58:42+00:00\" \/>\n<meta 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