{"id":70598,"date":"2022-05-31T07:15:00","date_gmt":"2022-05-31T09:15:00","guid":{"rendered":"https:\/\/www.easypromosapp.com\/blog\/increase-brand-awareness-with-contests\/"},"modified":"2023-01-16T11:56:44","modified_gmt":"2023-01-16T11:56:44","slug":"increase-brand-awareness-with-contests","status":"publish","type":"post","link":"https:\/\/www.easypromosapp.com\/blog\/en\/increase-brand-awareness-with-contests\/","title":{"rendered":"Increase Your Brand Awareness with Contests &#8211; Real Examples"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\">Why are contests a good way to build brand awareness for businesses?<\/h2>\n\n\n\n<p>Organizing an online contest is an action that will take your users from mere spectators of passive advertising to active participants of your marketing strategies. Online contests take user interaction to a level that can provide you with more useful data than marketers ever dreamed of.&nbsp;<\/p>\n\n\n\n<p>Before we dive into practical examples of online contests, let\u2019s go over some important aspects to bear in mind before launching a contest. Online contests are great to increase brand awareness as they get the user involved in the action, and in doing so, will keep your brand top of mind. But here\u2019s the catch, they can do more than that if you do it right!<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Clearly define your main marketing objectives<\/h3>\n\n\n\n<p>This might seems a bit too obvious to mention, but it\u2019s essential that your marketing objectives are crystal clear before you even start considering what kind of contest you will run. Do you want to collect data to generate leads? Collect UGC? Drive traffic to your e-commerce store? Promote a product line?&nbsp;<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Choose the kind of contest that best suits your objectives<\/h3>\n\n\n\n<p>Different dynamics fit better with different contest modalities. If you wish to collect UGC, a photo or video contest might be the way to go. Want to promote your product? A gamified solution could do the trick. Looking for some customer insight or feedback? A Pick Your Favorite contest may well be the way to go.&nbsp;<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Choose the right platform to manage your contest<\/h3>\n\n\n\n<p>Once you\u2019ve defined your objectives and decided on a dynamic, it\u2019s time to make a crucial decision: Which platform to use to run and manage your contest? All the hard work you\u2019ve put in planning your contest so far has to be, and we can\u2019t stress this enough, backed by a platform that is reliable, trustworthy, and robust enough to handle it. And unless you are both a marketer and a coder with superhuman powers, it should be easy to use and not require programming skills.&nbsp;<\/p>\n\n\n\n<p>But hey, we\u2019re not here to tell you how difficult this task is, quite the contrary, we are here to let you know that you can take it easy. At Easypromos, it\u2019s our job to make it EASY for you. But don\u2019t just take our word for it. Check out the <a href=\"https:\/\/www.easypromosapp.com\/brand-awareness-solutions\/\">brand awareness solutions<\/a> we have for you and see for yourself.&nbsp;<\/p>\n\n\n\n<p>Having said this, let\u2019s go and check out some real examples of some contests that hopefully will help you draw a clear picture of what you need.&nbsp;<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Raise brand awareness, promote your product and gather UGC with a photo contest.<\/h2>\n\n\n\n<p>It\u2019s not the first time we\u2019ve said this, and surely not the first time you\u2019ve read it either, but no content is more reliable than User-Generated Content (UGC). Nothing screams customer approval as customers themselves sharing and boasting about what your product can do.&nbsp;<\/p>\n\n\n\n<p>Nokian Tyres is a Finnish winter tire manufacturer, and they are well aware of this. Hence, they organized a photo contest and asked their users to participate by sending pictures of what their winter tires were up to out in the rugged Winterland of North America. The winners got a pack of the brand\u2019s swagger and the organizer gathered not only useful UGC but also some very useful market segmentation data.&nbsp;<\/p>\n\n\n\n<p><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img decoding=\"async\" src=\"https:\/\/wwwcdn.cstmapp.com\/blog\/en\/wp-content\/uploads\/tyre-brand-awareness-photo-contest.webp\" alt=\"photo contest for brand awareness by nokian tyres\" loading=\"lazy\" class=\"wp-image-33550\" width=\"291\" height=\"731\"\/><\/a><\/figure>\n<\/div>\n\n\n<p><\/p>\n\n\n\n<p>Consumers will always trust other consumers more for product recommendations and pictures are the ultimate proof of what your product is doing for your customers. And, wait for it\u2026 it\u2019s almost free!<\/p>\n\n\n\n<p>Snowshoe Magazine, based in the Winterland paradise that Colorado, USA is, also organized a photo contest. In their case, however, the popular vote decided the winner. Aside from the advantages that we have already mentioned, photo contests with voting enabled motivate users to share their participation to get votes from friends and family. This, in turn, gives the contest even greater reach, which also benefits brand awareness.&nbsp;<\/p>\n\n\n\n<p><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" src=\"https:\/\/wwwcdn.cstmapp.com\/blog\/en\/wp-content\/uploads\/snowshoe-magazine-brand-awareness-contest-741x1024.webp\" alt=\"snowshoe magazine brand awareness contest\" loading=\"lazy\" class=\"wp-image-33551\" width=\"371\" height=\"512\"\/><\/a><\/figure>\n<\/div>\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Pick your favorite contest to promote your business, increase brand awareness and gather UGC<\/h2>\n\n\n\n<p>Eastwood is a hardware shop that caters to classic car restoration enthusiasts in the USA. In this example, they organized a photo contest that would eventually help them pick the photos to be featured in their yearly calendar.&nbsp;<\/p>\n\n\n\n<p>First, they requested their community to send pictures of the cars they had used their products on. Secondly, they opened a voting stage in which the general public could vote for their favorites. The 12 winning contributions were then featured on their yearly calendar.&nbsp;<\/p>\n\n\n\n<p><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" src=\"https:\/\/wwwcdn.cstmapp.com\/blog\/en\/wp-content\/uploads\/eastwood-voting-721x1024.webp\" alt=\"eastwood voting calendar\" loading=\"lazy\" class=\"wp-image-33552\" width=\"361\" height=\"512\"\/><\/a><\/figure>\n<\/div>\n\n\n<p><\/p>\n\n\n\n<p>Just take a minute to think about the impact and reach that such a campaign can have on your brand awareness. Not only do you get your product to be praised for what it can do by the customers themselves, but also, a much wider audience will have that precise reminder hanging on their wall for a whole year!<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Add some fun and games to the brand awareness mix with a gamified action to nurture your database<\/h2>\n\n\n\n<p>Lovemore Music is a music shop based in South Africa. As part of their last Christmas campaign, the shop launched a series of gamified promotions and shared them on their social media to get their audience engaged.&nbsp;<\/p>\n\n\n\n<p><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img decoding=\"async\" src=\"https:\/\/wwwcdn.cstmapp.com\/blog\/en\/wp-content\/uploads\/lovemore-music-brand-awareness-contest.webp\" alt=\"lovemore music games\" loading=\"lazy\" class=\"wp-image-33553\" width=\"680\" height=\"476\"\/><\/a><\/figure>\n<\/div>\n\n\n<p><\/p>\n\n\n\n<p>This particular example consisted of the very entertaining Slide &amp; Match game. Users had to register to participate and the 10 players with the highest scores entered a final prize draw. It\u2019s no secret that users love a little game here and there for fun, but if you also offer them the chance to win a prize, and foster a little competitiveness among them, they will be eager to participate and share their data with you.&nbsp;<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Promote your business and services, and boost brand awareness with a game<\/h2>\n\n\n\n<p>Australian Andrew\u2019s Airport Parking is also well aware of the benefits that these gamified actions have for your brand awareness. Consequently, they often launch gamified promotions to engage with their audience in a fun way.&nbsp;<\/p>\n\n\n\n<p><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img decoding=\"async\" src=\"https:\/\/wwwcdn.cstmapp.com\/blog\/en\/wp-content\/uploads\/andrews-airport-parking-puzzle.webp\" alt=\"andrew's airport parking puzzle\" loading=\"lazy\" class=\"wp-image-33554\" width=\"384\" height=\"386\"\/><\/a><\/figure>\n<\/div>\n\n\n<p><\/p>\n\n\n\n<p>In this example, they set up a puzzle with a customized image and the top 3 scoring players won a $100 airport voucher. To participate, users had to fill out a registration form that provided the brand with valuable information for segmentation purposes.&nbsp;<\/p>\n\n\n\n<p><\/p>\n\n\n\n<p>How do you like these brand awareness contest ideas? Do you have an idea you&#8217;d like to share with us? Or maybe you have further questions? <a href=\"https:\/\/www.easypromosapp.com\/live-chat\/\">Contact us<\/a>! <\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"Building brand awareness is a must for business new and old. What used to be achieved merely by word of mouth and old-fashioned media outlets, has now almost entirely moved online. For businesses to build brand awareness, it is now necessary for them to be able to reach their target audiences through digital channels. Thankfully, this evolution has brought about scores of tools to help them achieve this, and Easypromos has gathered them all in a single, easy-to-use platform. Keep on reading and discover how running contests online will help you take your brand awareness to the next level.\n","protected":false},"author":38,"featured_media":70599,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_links_to":"","_links_to_target":""},"categories":[7076],"tags":[],"class_list":{"0":"post-70598","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-branding-promotions"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Increase Your Brand Awareness with Contests - Real Examples<\/title>\n<meta name=\"description\" content=\"Increase brand awareness with digital contests; collect UGC and leads while staying top of mind with customers. See real examples!\" \/>\n<meta name=\"robots\" content=\"noindex, nofollow\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Increase Your Brand Awareness with Contests - Real Examples\" \/>\n<meta property=\"og:description\" content=\"Increase brand awareness with digital contests; collect UGC and leads while staying top of mind with customers. See real examples!\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.easypromosapp.com\/blog\/en\/increase-brand-awareness-with-contests\/\" \/>\n<meta property=\"og:site_name\" content=\"Easypromos Blog: digital engagement strategies and examples for brands\" \/>\n<meta property=\"article:published_time\" content=\"2022-05-31T09:15:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-01-16T11:56:44+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/wwwcdn.cstmapp.com\/blog\/wp-content\/uploads\/xxss-como-promocionar-un-sorteo-reels.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"630\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"C\u00e9sar Rodr\u00edguez\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"C\u00e9sar Rodr\u00edguez\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"6 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.easypromosapp.com\/blog\/en\/increase-brand-awareness-with-contests\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.easypromosapp.com\/blog\/en\/increase-brand-awareness-with-contests\/\"},\"author\":{\"name\":\"C\u00e9sar Rodr\u00edguez\",\"@id\":\"https:\/\/www.easypromosapp.com\/blog\/en\/#\/schema\/person\/aaa4ffa65aeda0be1af42f5147ec5325\"},\"headline\":\"Increase Your Brand Awareness with Contests &#8211; Real Examples\",\"datePublished\":\"2022-05-31T09:15:00+00:00\",\"dateModified\":\"2023-01-16T11:56:44+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.easypromosapp.com\/blog\/en\/increase-brand-awareness-with-contests\/\"},\"wordCount\":1100,\"image\":{\"@id\":\"https:\/\/www.easypromosapp.com\/blog\/en\/increase-brand-awareness-with-contests\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/wwwcdn.cstmapp.com\/blog\/wp-content\/uploads\/header-increase-your-brand-awareness-with-contests-1.webp\",\"articleSection\":[\"Branding promotions\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.easypromosapp.com\/blog\/en\/increase-brand-awareness-with-contests\/\",\"url\":\"https:\/\/www.easypromosapp.com\/blog\/en\/increase-brand-awareness-with-contests\/\",\"name\":\"Increase Your Brand Awareness with Contests - Real Examples\",\"isPartOf\":{\"@id\":\"https:\/\/www.easypromosapp.com\/blog\/en\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.easypromosapp.com\/blog\/en\/increase-brand-awareness-with-contests\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.easypromosapp.com\/blog\/en\/increase-brand-awareness-with-contests\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/wwwcdn.cstmapp.com\/blog\/wp-content\/uploads\/header-increase-your-brand-awareness-with-contests-1.webp\",\"datePublished\":\"2022-05-31T09:15:00+00:00\",\"dateModified\":\"2023-01-16T11:56:44+00:00\",\"author\":{\"@id\":\"https:\/\/www.easypromosapp.com\/blog\/en\/#\/schema\/person\/aaa4ffa65aeda0be1af42f5147ec5325\"},\"description\":\"Increase brand awareness with digital contests; collect UGC and leads while staying top of mind with customers. See real examples!\",\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.easypromosapp.com\/blog\/en\/increase-brand-awareness-with-contests\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.easypromosapp.com\/blog\/en\/increase-brand-awareness-with-contests\/#primaryimage\",\"url\":\"https:\/\/wwwcdn.cstmapp.com\/blog\/wp-content\/uploads\/header-increase-your-brand-awareness-with-contests-1.webp\",\"contentUrl\":\"https:\/\/wwwcdn.cstmapp.com\/blog\/wp-content\/uploads\/header-increase-your-brand-awareness-with-contests-1.webp\",\"width\":750,\"height\":250,\"caption\":\"||||||\"},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.easypromosapp.com\/blog\/en\/#website\",\"url\":\"https:\/\/www.easypromosapp.com\/blog\/en\/\",\"name\":\"Informaci\u00f3n sobre marketing digital - promociones, concursos, sorteos y juegos\",\"description\":\"Easypromos Blog: how to create interactive promotions and digital engagement experiences\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.easypromosapp.com\/blog\/en\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.easypromosapp.com\/blog\/en\/#\/schema\/person\/aaa4ffa65aeda0be1af42f5147ec5325\",\"name\":\"C\u00e9sar Rodr\u00edguez\",\"description\":\"Se uni\u00f3 al equipo de marketing de Easypromos en 2021. Est\u00e1 a cargo de la creaci\u00f3n y comunicaci\u00f3n de contenidos en ingl\u00e9s para el Blog, las newsletters, etc. Cuenta con m\u00e1s de 20 a\u00f1os de experiencia en formaci\u00f3n, capacitaci\u00f3n, traducci\u00f3n e interpretaci\u00f3n, y ha colaborado con diversos equipos de marketing. Cuando no est\u00e1 trabajando o paseando con sus perritas seguramente lo encontrar\u00e1s haciendo paracaidismo, parapente o esqu\u00ed.\",\"sameAs\":[\"https:\/\/www.linkedin.com\/in\/cesar-rodriguez-pujolas-6a576038\/\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Increase Your Brand Awareness with Contests - Real Examples","description":"Increase brand awareness with digital contests; collect UGC and leads while staying top of mind with customers. See real examples!","robots":{"index":"noindex","follow":"nofollow"},"og_locale":"en_US","og_type":"article","og_title":"Increase Your Brand Awareness with Contests - Real Examples","og_description":"Increase brand awareness with digital contests; collect UGC and leads while staying top of mind with customers. See real examples!","og_url":"https:\/\/www.easypromosapp.com\/blog\/en\/increase-brand-awareness-with-contests\/","og_site_name":"Easypromos Blog: digital engagement strategies and examples for brands","article_published_time":"2022-05-31T09:15:00+00:00","article_modified_time":"2023-01-16T11:56:44+00:00","og_image":[{"width":1200,"height":630,"url":"https:\/\/wwwcdn.cstmapp.com\/blog\/wp-content\/uploads\/xxss-como-promocionar-un-sorteo-reels.png","type":"image\/png"}],"author":"C\u00e9sar Rodr\u00edguez","twitter_misc":{"Written by":"C\u00e9sar Rodr\u00edguez","Est. reading time":"6 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.easypromosapp.com\/blog\/en\/increase-brand-awareness-with-contests\/#article","isPartOf":{"@id":"https:\/\/www.easypromosapp.com\/blog\/en\/increase-brand-awareness-with-contests\/"},"author":{"name":"C\u00e9sar Rodr\u00edguez","@id":"https:\/\/www.easypromosapp.com\/blog\/en\/#\/schema\/person\/aaa4ffa65aeda0be1af42f5147ec5325"},"headline":"Increase Your Brand Awareness with Contests &#8211; Real Examples","datePublished":"2022-05-31T09:15:00+00:00","dateModified":"2023-01-16T11:56:44+00:00","mainEntityOfPage":{"@id":"https:\/\/www.easypromosapp.com\/blog\/en\/increase-brand-awareness-with-contests\/"},"wordCount":1100,"image":{"@id":"https:\/\/www.easypromosapp.com\/blog\/en\/increase-brand-awareness-with-contests\/#primaryimage"},"thumbnailUrl":"https:\/\/wwwcdn.cstmapp.com\/blog\/wp-content\/uploads\/header-increase-your-brand-awareness-with-contests-1.webp","articleSection":["Branding promotions"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.easypromosapp.com\/blog\/en\/increase-brand-awareness-with-contests\/","url":"https:\/\/www.easypromosapp.com\/blog\/en\/increase-brand-awareness-with-contests\/","name":"Increase Your Brand Awareness with Contests - Real Examples","isPartOf":{"@id":"https:\/\/www.easypromosapp.com\/blog\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.easypromosapp.com\/blog\/en\/increase-brand-awareness-with-contests\/#primaryimage"},"image":{"@id":"https:\/\/www.easypromosapp.com\/blog\/en\/increase-brand-awareness-with-contests\/#primaryimage"},"thumbnailUrl":"https:\/\/wwwcdn.cstmapp.com\/blog\/wp-content\/uploads\/header-increase-your-brand-awareness-with-contests-1.webp","datePublished":"2022-05-31T09:15:00+00:00","dateModified":"2023-01-16T11:56:44+00:00","author":{"@id":"https:\/\/www.easypromosapp.com\/blog\/en\/#\/schema\/person\/aaa4ffa65aeda0be1af42f5147ec5325"},"description":"Increase brand awareness with digital contests; collect UGC and leads while staying top of mind with customers. See real examples!","inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.easypromosapp.com\/blog\/en\/increase-brand-awareness-with-contests\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.easypromosapp.com\/blog\/en\/increase-brand-awareness-with-contests\/#primaryimage","url":"https:\/\/wwwcdn.cstmapp.com\/blog\/wp-content\/uploads\/header-increase-your-brand-awareness-with-contests-1.webp","contentUrl":"https:\/\/wwwcdn.cstmapp.com\/blog\/wp-content\/uploads\/header-increase-your-brand-awareness-with-contests-1.webp","width":750,"height":250,"caption":"||||||"},{"@type":"WebSite","@id":"https:\/\/www.easypromosapp.com\/blog\/en\/#website","url":"https:\/\/www.easypromosapp.com\/blog\/en\/","name":"Informaci\u00f3n sobre marketing digital - promociones, concursos, sorteos y juegos","description":"Easypromos Blog: how to create interactive promotions and digital engagement experiences","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.easypromosapp.com\/blog\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.easypromosapp.com\/blog\/en\/#\/schema\/person\/aaa4ffa65aeda0be1af42f5147ec5325","name":"C\u00e9sar Rodr\u00edguez","description":"Se uni\u00f3 al equipo de marketing de Easypromos en 2021. Est\u00e1 a cargo de la creaci\u00f3n y comunicaci\u00f3n de contenidos en ingl\u00e9s para el Blog, las newsletters, etc. Cuenta con m\u00e1s de 20 a\u00f1os de experiencia en formaci\u00f3n, capacitaci\u00f3n, traducci\u00f3n e interpretaci\u00f3n, y ha colaborado con diversos equipos de marketing. Cuando no est\u00e1 trabajando o paseando con sus perritas seguramente lo encontrar\u00e1s haciendo paracaidismo, parapente o esqu\u00ed.","sameAs":["https:\/\/www.linkedin.com\/in\/cesar-rodriguez-pujolas-6a576038\/"]}]}},"_links":{"self":[{"href":"https:\/\/www.easypromosapp.com\/blog\/en\/wp-json\/wp\/v2\/posts\/70598","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.easypromosapp.com\/blog\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.easypromosapp.com\/blog\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.easypromosapp.com\/blog\/en\/wp-json\/wp\/v2\/users\/38"}],"replies":[{"embeddable":true,"href":"https:\/\/www.easypromosapp.com\/blog\/en\/wp-json\/wp\/v2\/comments?post=70598"}],"version-history":[{"count":1,"href":"https:\/\/www.easypromosapp.com\/blog\/en\/wp-json\/wp\/v2\/posts\/70598\/revisions"}],"predecessor-version":[{"id":72975,"href":"https:\/\/www.easypromosapp.com\/blog\/en\/wp-json\/wp\/v2\/posts\/70598\/revisions\/72975"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.easypromosapp.com\/blog\/en\/wp-json\/wp\/v2\/media\/70599"}],"wp:attachment":[{"href":"https:\/\/www.easypromosapp.com\/blog\/en\/wp-json\/wp\/v2\/media?parent=70598"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.easypromosapp.com\/blog\/en\/wp-json\/wp\/v2\/categories?post=70598"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.easypromosapp.com\/blog\/en\/wp-json\/wp\/v2\/tags?post=70598"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}