It’s that time of year when marketing professionals around the globe are wondering what to expect from 2021. Marketing trends are usually predictable. Key word: usually.
HR and event management teams have been pulling their hair for quite a few months now. First, trying to predict if company Christmas parties will actually happen, and now, looking for ideas and resources to organize virtual dinners and gatherings.…
If building customer loyalty and attracting new customers are your top marketing objectives then here’s some good news: you can now work towards both of these goals with a fun interactive promotion with multiple games. It’s fully customizable and easy…
Planning a viral campaign to raise brand awareness on social media? For most people, a video contest or video challenge is top of the list. There are lots of different ways to collect
Why does your brand run digital promotions? To boost sales, generate leads or collect data? Whatever your goals, you can achieve more when you integrate online promotions with Google Analytics. Here's how to set up an integration and supercharge your…
October is the month of Breast Cancer Awareness when brands around the world turn everything pink in order to support the good cause. November is no different, but this time brands and individuals help raise awareness of men’s health, such…
Recently we’ve been talking about the importance of gamifying marketing strategies and boosting brand awareness and engagement with playable promotions. The Easypromos applications are fantastic tools for lead generation and audience entertainment. One of our interactive applications is the Hidden…
If you run a small business, local store or ecommerce, then Small Business Saturday is for you! Here's everything you need to know about the holiday - plus 6 simple marketing ideas to promote your business on #smallbizsat.
In the past year or so, customer loyalty programs have made a serious comeback. We’re seeing brands explore new ways to retain customers, get repeat sales, and build an active community of brand advocates. The secret to this success? A…
Easypromos, a global pioneer in creating and managing promotional campaigns in digital environments and social media, expands its international management team with the appointment of Miquel Bonfill as Commercial Director.
Sometimes a bit of inspiration is all you need to build an innovative online promotion. If you’re on the lookout for high-quality user-generated content, then this blog post is for you. Today we share examples of successful Scenes promotions launched…
When planning online promotions of goods and services that are more difficult to understand, a key part of the task is to share deeper knowledge about the promoted product or service. Direct purchases are difficult to generate if the target…
Struggling to capture your audience's attention? What about a classic mini-game that will get shared online, help you collect data, and keep people coming back for more? Here's how to build your own Minesweeper game to boost brand engagement and…
Ready to run a retro Spin the Wheel giveaway? Before you get started, take some time to think about the best strategy to generate engagement. From free gifts for everyone to daily discounts, grand prize draws to Instant Win games……
In the age of information overload, personalization has become an important aspect for all marketers looking to differentiate from the competition and stay top of mind with customers. Today we talk about creating promotional campaigns focused on exposing your brand…