News about digital marketing promotions, contests, giveaways and games

Easypromos is an effective tool for expanding the database of any business, and for that reason, many brands are already using our innovative applications. However, it doesn’t change the fact that each company should have a solid user or customer retention strategy. As we progress through this blog post, we share with you reasons and ideas for implementing customer retention and loyalty strategies to your business. In addition, we’re about to introduce you to some fantastic tools that’ll save you time and unnecessary headaches! Read on!

Over the last years, many brands have been adapting to significant changes that have emerged with new technologies, such as the increase of e-commerce, private communities in mobile apps, contactless payments, and new loyalty schemes. We have watched the majority of businesses move to the digital world to build their social media presence, which is often reinforced by social media giveaways and contests. The notable boost in social network usage has also opened the door to bad practices when launching social media campaigns. In this blog post, we take you through the best practices for running sweepstakes on the two most popular channels: Instagram and Facebook.

So we’ve set up your brand, launched new products, established your social media accounts, and even identified your target audience. Well done! What’s your next step? How can you make sure your brand doesn’t get lost in the crowd? How will you achieve a highly differentiated positioning in the market? If you ever find yourself asking these questions this blog post is for you! Today we take a look at building a strong brand positioning with a little help of interactive marketing campaigns. Read on!

If you’re in charge of generating leads then you definitely know how tough it is to come up with effective and efficient strategies to collect the so desired leads. Social media brings together a tremendous number of people, therefore it is a perfect place to turn to for data collection. But it is often difficult to attract the attention of your target audience and even more to obtain their contact details. However, it’s totally doable with the right approach and the results can be resounding! Are you interested in finding out more about generating leads on social media? Read on because we’re about to explain some interesting facts and examples!

What do people use the internet for? Entertainment and shopping, above all else. Online puzzles and branded games can help you boost sales while entertaining your customers. Read on for 8 creative and fun ideas for branded puzzles online on social media!

What’s the secret to a strong brand in 2020? Strong relationships with your customers. Modern consumers buy from brands which they feel share their values, anticipate their needs, and care about their experience. If that sounds like a tall order, here are 5 steps to build relationships with your audience through data collection and lead generation.