5 Tips for Increasing e-Commerce Sales

Posted in: Digital marketing,Ideas for your website

Having an e-commerce website has never been as crucial as it is right now – with millions of people becoming frequent online shoppers over the last year. We have also seen a great number of brick-and-mortar stores taking on the new brick-and-click approach, while others digitalized their customer relationships by becoming active on social media channels to continue offering their products and services. This is how online businesses have now more competitors than ever before, while online shoppers have better possibilities of finding good price deals. If you own an online store that you want to promote, you should take a look at the following tips and advice and implement them into your business strategy.


How to Organize a Successful Twitter Giveaway

Posted in: Ideas for your website

Twitter is one of the most popular social media platforms and it’s a great communication medium for brands. With millions of daily active users, companies often look for ways to engage with their audience, as well as drive engagement, and Twitter giveaways tend to do both. If you want to generate high-quality interactions from your followers and boost brand visibility, you should read on to find out more about running successful Twitter giveaways.


Athletes and Personal Branding: the Power of Social Media

Posted in: Business news

Personal branding is a crucial element for professional athletes and their career. In the XXI century, it’s easy enough to have a great social media presence, but is it also easy to stand out from the crowd and attract sponsors? Bewolfish – a sports marketing agency – lets us in on personal branding secrets and ways to build it with a consistent social media strategy.


How to Promote your Podcast: Giveaways and Promotions

Posted in: Ideas for your website

Podcasts have become a new entertainment medium, especially popular with mobile device users. Their popularity is still growing and many podcasters are looking for new ways to engage their listeners. Today we take a look at how to reward and engage podcast listeners with online promotions and giveaways.


Local Tourism and Businesses Promoted with a Digital Advent Calendar

Posted in: Success cases

Leavenworth is a popular tourist destination in Washington, United States, especially during the Christmas period. With the outbreak of COVID-19, the Bavarian-style town was unable to welcome thousands of visitors. To promote tourism and local businesses, The Leavenworth Chamber of Commerce organized a digital Advent Calendar to reconnect with their audience and give them something to look forward to. Find out more about this successful digital Advent Calendar and how it converted thousands of users into leads.


6 Problems You Can Run into When Shipping Prizes to Contest Winners

Posted in: Digital marketing

Running contests and giveaways for your followers can be fun all around — people love having the chance to get something free, and it can be rewarding to set up a giveaway that encourages a lot of interaction and engagement. Once the winner is chosen, though, that’s when you can run into some speed bumps with shipping out the prize. Let’s go through potential trouble areas so you can avoid them from the outset.


Fun Ways to Celebrate Valentine’s Day in the Workplace

Posted in: Ideas for your website

The day of romance and love is an event that knows no borders. It’s celebrated all around the world, and over the last years, we’ve seen a great increase in brands looking to celebrate it with their employees. It goes much further than giving a gift or sending a fun email with hearts and cupids. Many companies see Valentine’s Day as a superb team-building opportunity. And as with any team morale-boosting activities, employers need ideas and examples for celebrating the day reserved (not only!) for lovebirds. So… Do you want to celebrate Valentine’s Day in the workplace and need ideas? We’re about to share a few!


Airport Parking Business Stays in Touch with Clients Through Gamification

Posted in: Success cases

Andrew’s Airport Parking is an Australian off-airport parking business. During the outbreak of COVID-19 the brand looked for a way to connect with their customers and online community members. Andrew’s Airport Parking launched a branded Memory game which turned out to be a great success. Since then, the parking business regularly launches gamified promotions for their customers. Find out more!


Local Commerce: Ideas to Re-engage and Reward Paying Customers

Posted in: Ideas for your website

From an economic perspective, 2020 undoubtedly transformed many sectors. Small local businesses have been strongly affected by lockdowns, mobility restrictions, and capacity limitations. As the uncertainty continues, local brands must take on a proactive role to reengage customers and bring back proximity commerce.


How to Integrate Salesforce Pardot with B2B Promotions on Easypromos

Posted in: Digital marketing

Make the most of your lead generation strategy by combining the power of Pardot and Easypromos. Here’s how to set up a Salesforce Pardot integration with your B2B promotions – to generate leads, nurture them, and close those sales.