B2B marketing is the practice of selling products or services to other businesses rather than directly to individual customers. Unlike the B2C that had already immersed itself in the online world years ago, 57.1% of B2B companies still don’t sell…
RAVEN5 is the first marketing agency in the world to offer a dedicated, full-service approach to social media promotions. We sat down with Michael Bickerton, the principal of RAVEN5, to find out how they're shaking up the world of digital…
The footwear brand Flexi looked for a way to convert anonymous website visitors into leads. The Easypromos mini-games combined with attractive prizes turned out to be the perfect solution for the Flexi e-commerce. Learn more about the marketing campaign that…
Easypromos is an effective tool for expanding the database of any business, and for that reason, many brands are already using our innovative applications. However, it doesn’t change the fact that each company should have a solid user or customer…
Over the last years, many brands have been adapting to significant changes that have emerged with new technologies, such as the increase of e-commerce, private communities in mobile apps, contactless payments, and new loyalty schemes. We have watched the majority…
What do people use the internet for? Entertainment and shopping, above all else. Online puzzles and branded games can help you boost sales while entertaining your customers. Read on for 8 creative and fun ideas for branded puzzles online on…
Easypromos, an international leader in promotional campaigns, announces a new Mailchimp® integration. The integration allows Easypromos clients to sync the participants in any of their promotions with a subscriber list on Mailchimp. The integration with Mailchimp is designed to automate…
So we’ve set up your brand, launched new products, established your social media accounts, and even identified your target audience. Well done! What’s your next step? How can you make sure your brand doesn’t get lost in the crowd? How…
Launching a new promotion means deciding whether you want the participants to register. Once you have that clear you'll have to decide whether the registration process will take place before or after the participation. In this blog post, we take…
What's the secret to a strong brand in 2020? Strong relationships with your customers. Modern consumers buy from brands which they feel share their values, anticipate their needs, and care about their experience. If that sounds like a tall order,…
What does the perfect marketing campaign look like? The answer is different for every person, brand, place and time. But right now in 2020, we can make some broad statements about what a great marketing campaign includes.
Brands are starting to embrace interactive content with enthusiasm. Social media, mobile apps and ads are full of branded games which get customers' attention and raise brand awareness. Here's how to use branded games in your marketing strategy - with…
If you’re in charge of generating leads then you definitely know how tough it is to come up with effective and efficient strategies to collect the so desired leads. However, it’s totally doable with the right approach and the results…
Customer retention in times of crisis or uncertainty is a tough nut to crack. Lack of previous experience and no one to guide you through the obstacles make the challenge seem even more difficult. However, technology and social media give…