Posted in: Business news
Easypromos, an international leader in promotional campaigns, announces a new Mailchimp® integration. The integration allows Easypromos clients to sync the participants in any of their promotions with a subscriber list on Mailchimp.
The integration with Mailchimp is designed to automate the process that progresses an unknown user on social media to a qualified lead and nurtures them with personalized emails. Gamification and incentivization are proven strategies to attract users on social media and to capture data and marketing consent.