News about Digital and Social Media Marketing | Easypromos

Many brands want to organize exclusive prize promotions for their customers and one way of doing this is asking users to upload a picture of their purchase receipt. With the new Validate Receipts app from Easypromos, it’s much easier to validate the receipts and thus the participation. The app uses Optical Character Recognition (OCR) to validate the purchase receipts automatically. That way, the promotion organizer can give direct prizes to the users when they sign up. But in some countries, asking consumers to make a purchase to enter a prize promotion, makes the promotion an illegal lottery. The United States is one of those countries.

As a business or brand, you already know that codes have become a staple in shopping experiences or online strategies. Furthermore, you’re familiarized with the most common code-related dynamics. But have you ever wondered how to improve the user experience so that users receive an instant prize or know which prize they have won? In this article, we are going over the “winning codes” and how you can use them to reward your clients.

The most recent newsletter from Facebook Gaming has provided a lot of information on how privacy and the disappearance of third-party cookies is affecting Facebook Ads campaigns’ performance. In three very informative videos, Meta’s Global Gaming VP provides enough context for the marketing professionals to understand the present, and realize what the future of Performance Marketing will bring about. This analysis is not limited to brands that develop or commercialize games, as these results can be extrapolated to any economic sector that uses social ads. Zero and First-Party Data collection will be essential for brands that wish to optimize their Facebook Ads campaigns. In this article, we aim to provide you with a summary to help you start 2022 with clear facts.

If you’re looking to enhance your digital marketing strategy, increase brand awareness, and capture new clients, surprise your audience with a game + giveaway! And not only that, in this article we will go into how to integrate it with HubSpot.

Easypromos’ Multi-Stage promotions are a flexible, easy, and simple solution to enrich in-person visits to museums or any other kind of exposition. The main idea is to create an online activity that will go along with the physical visit. Our recommendation is to go beyond merely offering additional content to the visit and add an interactive and gamification layer.

Twitch is having a moment. It’s one of the fastest growing social networks this year. Want to know how to promote your brand or business on Twitch? Keep reading!