10OCT2018

5 Winter Facebook Giveaways to Beat the Blues

Posted in: Applications for facebook

Apart from the holidays, winter is not our favorite season. The air is cold, the sky is grey, and summer holidays seem very far away. But you can brighten up your social media with winter Facebook giveaways! Make yourself a hot drink, and let’s get started.

19APR2018

Use Sweepstakes to Boost Conversion Rates of Your Facebook Lead Ads Campaigns
Facebook Lead Ads Campaigns

Posted in: Applications,Applications for facebook

The main goal of Facebook Lead Ads campaigns is to provide companies and brands with a database of qualified users. These users might have the ideal characteristics to receive an e-book, be subscribed to a newsletter or test a product. The value of each lead is decided by the organization itself and based on the needs of the company. Why not maximize the potential of this advertising format? Below we give you some tips on how to improve the conversion of your Facebook Lead Ads by combining them with sweepstakes and thus improving the CTR. Ready?

11APR2018

What Are Facebook Lead Ads and How Can You Create a Successful Campaign With Them?
facebook lead ads

Posted in: Applications,Applications for facebook

Advertising on Facebook continues to evolve, providing new ways of reaching your target audience. Each day brings flexible new options that adapt to the needs of companies and brands. One of the most versatile of all advertising models is that of Facebook Lead Ads. If you don’t know what they are or how to integrate them into your Online Marketing strategy, keep reading. Below, we outline the most essential tips for ensuring that your next campaign is a success.

12MAR2018

How to Pick A Winner of a Facebook Sweepstakes
pick_a_winner_of_a_facebook_sweepstakes

Posted in: Applications for facebook

So, you’ve created a sweepstakes in Facebook and you have lots of participants, but you don’t know how to pick a winner randomly and transparently. Sound familiar? There are a number of tasks to be carried out when creating an online promotion, and one of the most important of these is selecting the winner. Below, we explain what you need to consider when selecting a winner for your Facebook sweepstakes.

20FEB2018

4 Tricks to help Improve your Facebook Page Promotion
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Posted in: Applications for facebook

Promoting your Facebook page can be tricky. To stand out from the crowd is even harder. However, if you follow our easy guide to improve your Facebook page promotion, you will soon be inundated with likes and followers.

06FEB2018

Engage your Audience with a Facebook Photo Contest on Valentine’s Day
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Posted in: Applications,Applications for facebook,Events

Now that Christmas is over, Valentine’s Day is just around the corner. What better way to engage your audience than with a Facebook photo contest on Valentine’s Day?

31JAN2018

How Does the Fight Against Engagement Bait Affect Facebook Pages?
Engagement Bait

Posted in: Applications,Applications for facebook

Brands administer their Facebook pages carefully, well aware of the social network’s potential for gathering audiences and giving them valuable information about businesses. However, the bad practices of some Pages have compelled Facebook to launch a crusade against Click Bait. Last December, the company announced that it would penalize posts and Pages that were found by its algorithm to use Engagement Bait.

19JAN2018

Create a Quiz on Facebook to Get to Know Your Followers
header_create_a_quiz_on_facebook_to_get_know_your_followers

Posted in: Applications for facebook

If you have many fans on Facebook, it can be hard to reach every one of them. To create engagement, why not create a quiz? Let us talk you through the process.

27DEC2017

5 Facebook Giveaway Ideas: Comment with a Photo or a Video
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Posted in: Applications for facebook

One of the actions that brands can use on their Facebook page is to propose small games to entertain and interact with their community. Try to gamify your brand by combining game + sweepstakes in a single post! How? Ask participants to comment on your posts with a screenshot, a photo or a video to enter your Facebook giveaway. Now you can import the comments with the photos and videos, and you can easily exclude those that don’t fulfill this requirement and run the sweepstakes among those that do. Here we will show you 5 creative examples of Facebook Sweepstakes where the users were asked to comment with a photo or a video to participate in the prize draw.

19DEC2017

Facebook Fights Against Engagement Bait. Will it Affect Contests?
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Posted in: Applications for facebook

Facebook has announced that it will demote posts that use ‘engagement bait’ techniques such as content that urge users to like, tag, comment or share and that use clever but not very authentic headlines. Will this affect Like and comments-based Facebook Sweepstakes? We will explain here.