Viral Giveaways Are Profitable for Brands

Social media is now one of the main pillars of online marketing for brands and businesses. Creating a successful content strategy, developing ideas for viral promotions, investing in online advertising, and collaborating with other brands to pick a winner are…
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How to Organize a Branded Tournament Bracket for Your Online Audience

Online tournaments have been gaining traction, just like all digital contests and competitions. Many brands are already using such online campaigns to boost brand engagement. Sports tournaments, cultural events, competitions between books or TV series and character duels among others…
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