27SEP2017

Definite Guide to Give Visibility to a Comments-based Instagram Sweepstakes
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Posted in: Applications,Applications for Instagram

These days, having an active Instagram profile is vital if you want to achieve visibility for your brand and products. And what better way to achieve this goal than to run regular sweepstakes among users who comment on your Instagram posts? Doing so will help you ensure that your publications achieve the desired reach – and at a very low cost. Read on to discover the good practices to follow when promoting your sweepstakes posts.

13SEP2017

6 Ideas to Create a Social Media Video Contest
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Posted in: Applications

Videos are ever more popular on the internet and especially on social media. Almost everybody has a smartphone and it’s very easy to record a video with one and upload it directly to social networks. Social media video contests are therefore also becoming more and more popular. They are a great way to create engagement with your brand and you’re almost guaranteed to get good UGC that you can use in future marketing actions.

06SEP2017

What’s new in Instagram photo and video contests
whats new instagram contests

Posted in: Applications,Applications for Instagram

Running photo and video contests with hashtags in Instagram has become one of the most effective ways for brands to obtain user-generated content (UGC). Participation is very straightforward because most users are accustomed to sharing their snapshots and videos on this social network. If you already use hashtag contests as part of your strategy for increasing brand awareness and boosting loyalty among your community of followers you might be interested in two new features we’ve recently incorporated into this app. Both features are designed to help you organize more original contests for your community.

29AUG2017

Instagram contest. What’s my best option?
Instagram contest

Posted in: Applications,Applications for Instagram

Thanks to our extensive experience – and to sources such as the 2017 Study of Social Networks in Spain 2017 by the IAB – we can confirm that Instagram has consolidated itself as one of the most popular social media channels among brands. Contests and surveys on this platform are always well received by users. In this post, we’ll outline the two types of contests available in Instagram: a comment-based sweepstakes, and a photo or video contest with hashtags.

29AUG2017

How to create a Facebook Contest
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Posted in: Applications for facebook

Let’s face it – Everybody is on Facebook! So your brand/business also needs to be there, be active and engage with the users. If you’re already there but don’t have much interaction and engagement from your users, you can attract attention and create engagement and brand awareness with a Facebook contest. Facebook has a huge community that’s very familiar with participating in contests, sweepstakes and other types of promotions so take advantage. Here we’ll go through the different ways of organizing a Facebook Contest.

14AUG2017

How to improve the results of a promotion using Visitor Statistics Analysis
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Posted in: Applications

Below, we’ll look at visitor statistics for two promotions carried out with Easypromos. Both promotions share a common feature: they use the Recruiters System to boost promotion virality. At first glance, the statistics may seem very similar: both promotions achieve a comparable number of unique visits, and the total page view figures are also quite close. If we look at the conversion funnel (the percentage of visitors who progress from one page to the next) we can also see a similar percentage of visitors advancing from the landing page to the registration page.

16JUN2017

Make the most of summer with Instagram photo contests
Instagram photo contests

Posted in: Applications for Instagram

If there is one time of the year when people are at their happiest and most active, it’s probably the summer, with its vacations, walks on the beach, open-air dinners and concerts, get-togethers with friends and family members we haven’t seen for months… Summer is a time to take pictures and share them online. So, it’s the perfect opportunity to pose a challenge to your community, encouraging them to put the finishing touches to a wonderful summer. You might be thinking “What can my brand add to all the appetizing options already available? How can we capture the attention of our target audience?”

30MAY2017

6 Ideas to How to Announce the Winners of an Instagram Sweepstakes
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Posted in: Applications for Instagram

Have you organized an Instagram sweepstakes and is it time to contact the winners? Once you have the list of the winners of the prize draw, time has come to contact the lucky ones so that they can receive their prize as soon as possible. But, how do you announce the result of the Instagram Sweepstakes and even more important, how do you get in touch with the winners? Here we give you 6 ideas to how to announce the winners of the sweepstakes on Instagram.

10MAY2017

Changing the Thumbnail of Your Facebook Live is Easy if You Know How
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Posted in: Applications for facebook

Broadcasting live videos and polls with Facebook Live will increase the reach of your posts given that Facebook gives more reach value to this type of content and your videos will be shown before posts from other users and will have more views in the users’ newsfeed. If in addition to that the thumbnail image is interesting and striking, your video is sure to be seen even after the live streaming. You can change the thumbnail image of your Facebook Live videos to help achieve that. Keep reading and we’ll explain how.

10MAY2017

Definitive Guide to Give Visibility to Facebook Sweepstakes
Visibility to Facebook Sweepstakes

Posted in: Applications for facebook

A Facebook Sweepstakes is one of the actions that can help you most to spread your brand and increase engagement with your online community. A study based on 24.000 Facebook Sweepstakes shows that this action increases the engagement on a post with up to 1000%. On Facebook pages with many fans, a sweepstakes post easily goes viral but for other pages, it can be difficult to generate traffic to the post in the beginning. If this is your case, follow these steps to achieve an optimal dissemination of the sweepstakes and that way get more participants. Don’t be satisfied with reaching only half of your followers. Check out these options to expand the reach and increase participation!