Recently we’ve been talking about the importance of gamifying marketing strategies and boosting brand awareness and engagement with playable promotions. The Easypromos applications are fantastic tools for lead generation and audience entertainment. One of our interactive applications is the Hidden Objects game, a digital version of the old-school puzzle book “Where’s Wally?”. If you need tips for designing an engaging and creative image for your Hidden Objects game, then you’re in the right place! Keep on reading to find out more.
In the age of information overload, personalization has become an important aspect for all marketers looking to differentiate from the competition and stay top of mind with customers. Today we talk about creating promotional campaigns focused on exposing your brand to the target audience, and we look at the benefits of obtaining user-generated content.
Posted in: Ideas for your website
Halloween arrives side by side with the end of October, both followed by All Saints’ Day. However, over the last years, Day of the Dead, a popular Mexican tradition, is also starting to gain traction in other – not necessarily Hispanic – countries. If you’re looking for a more unique way to surprise your audience you should check out this blog post. We take you through creative and colorful examples of Day of the Dead promotions that will definitely differentiate you from the competitors setting up scary Halloween campaigns.
Ready to run a retro Spin the Wheel giveaway? Before you get started, take some time to think about the best strategy to generate engagement. From free gifts for everyone to daily discounts, grand prize draws to Instant Win games… Here’s what you need to know about designing the perfect prize wheel.
Struggling to capture your audience’s attention? What about a classic mini-game that will get shared online, help you collect data, and keep people coming back for more? Here’s how to build your own Minesweeper game to boost brand engagement and harness your followers’ nostalgia.
Posted in: Ideas for your website
When planning online promotions of goods and services that are more difficult to understand, a key part of the task is to share deeper knowledge about the promoted product or service. Direct purchases are difficult to generate if the target customer doesn’t fully understand how the product works, or what benefits it brings. The combination of quizzes with product information videos is an excellent way to educate customers and provide them with valuable content about your products and brand. In this blog post, we look at how brands inform their audience about new products through quizzes and videos.
Do you remember the “Where’s Wally” series? The whole world went crazy for Wally, his striped jumper, wooly hat, and distinctive glasses. And although the idea is 30 years old and quite outdated, imagine it in the digital world. We transformed the idea of locating hidden items into an interactive Hidden Objects game. If your main goal is to reinforce branding and therefore heighten your brand awareness, read on, because today we share examples of successful Hidden Objects games!
Sometimes a bit of inspiration is all you need to build an innovative online promotion. If you’re on the lookout for high-quality user-generated content, then this blog post is for you. Today we share examples of successful Scenes promotions launched with Easypromos. See how easy it is to persuade your audience to personalize products, scenes, and pictures! Dive in!