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Digital Marketing
213 posts
Articles with examples, ideas, resources, and tips on digital marketing and online promotions.
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Social media contest for your brand, how and why.
In today's world, it is a well known fact that social media has become an indispensable marketing tool for businesses and brands. However, the answer to the question of how to best harness the power of social media to achieve…
How to promote a sports club
Promotion is fundamental for a sports club's growth, sustainability, and success in the athletic, community, and financial scope. With that in mind, here are some ideas and promotion strategies for you to adapt to your club's specific needs and resources.…
How to create a digital stamp card to build a long-lasting relationship with your customers
Do you want to implement a loyalty card with stamps or stickers to encourage your customers to make repeat purchases? These cards are a common and easy-to-implement strategy, even more so if you do it digitally. In this article, we…
Top 2024 marketing trends for your digital promotions
At Easypromos, we have analyzed the expected marketing trends in 2024 and identified six that you should take into account. A significant change is on the horizon: Google will cease using third-party cookies definitively, directly affecting how brands acquire contact…
Voting Contests to choose ‘The Best of the Best’: what they are and how to generate revenue with them
Contests of the "Best of" type are highly popular mechanics where participants select their favorites within a variety of categories and subcategories. Do you want to learn how to create one? Keep reading!
Interactive Gamified Promotions: Word Shuffle
A digital Word Shuffle game is more than just fun —it's a powerful marketing tool. Discover how this game offers a unique strategy for enhancing engagement, expanding audience reach, and fortifying brand presence in today's dynamic digital landscape.
How to avoid fraud in voting contests
Online voting contests are susceptible to fraud, as many reward the participant with the most votes. This fact entices some users to resort to fraudulent tactics to win. Learn how to protect your voting contest against malicious practices with the…
Coupon examples to attract customers to your brand
There is no more effective way to create a successful promotion than to see discount coupon examples that other brands have already applied using Easypromos solutions. With this in mind, we have compiled ten real-life cases of companies or products…
The ultimate guide to creating digital coupons with Easypromos
Coupon campaigns are highly efficient actions to attract and retain customers. Easypromos provides an all-in-one tool to create and distribute all kinds of digital coupons . This guide covers the general characteristics and kinds of coupons, how to create them,…
Door Prizes, the best dynamic to spice up your event
Door Prizes are an ideal solution to dinamize your event, promote your brand and products at trade shows, or to generate leads by collecting participants' data. Check out these ideas on when ad where to hold them and the tools…
Easypromos welcomes AI to save time when creating quizzes and games
Easypromos has implemented an AI tool to help you create Timed Quizzes, Crosswords, and Word Shuffle games. These dynamics are fun and engaging but require extra effort for the organizer regarding time and creativity. The Artificial Intelligence assistant will generate…
Three strategies to promote an online fashion shop that you can’t miss
As you know, the fashion sector is very dynamic and is always in constant motion to adapt to new trends and annual campaigns. That's why it's crucial to establish direct communication with customers that allows you to communicate the latest…
Black Friday Marketing and its importance
Black Friday, the annual shopping extravaganza that marks the beginning of the holiday season, presents a golden opportunity for brands to boost sales, engage customers, and strengthen their brand presence. With “79% of online sessions during Black Friday 2022 were…
Prize Management Systems: How to distribute prizes on online promotions
93% of users who participate in digital promotions, such as contests and giveaways on social media, do so because of the possibility of winning a prize. The incentive behind a campaign is the motivation that drives users to participate. Therefore,…
Increase foot traffic and sales at your brick-and-mortar shops with redeemable prizes
Sustaining and increasing foot traffic to brick-and-mortar shops is one of the main challenges for brands that sell products through this channel. Even if foot traffic in major cities has recovered after the pandemic and users continue to prioritize purchasing…
