Customer Retention and Loyalty: Do It with Games and Promotions

Posted in: Digital marketing,Ideas for your website

Easypromos is an effective tool for expanding the database of any business, and for that reason, many brands are already using our innovative applications. However, it doesn’t change the fact that each company should have a solid user or customer retention strategy. As we progress through this blog post, we share with you reasons and ideas for implementing customer retention and loyalty strategies to your business. In addition, we’re about to introduce you to some fantastic tools that’ll save you time and unnecessary headaches! Read on!


Best practices for Facebook and Instagram Giveaways

Posted in: Digital marketing,Ideas for your website

Over the last years, many brands have been adapting to significant changes that have emerged with new technologies, such as the increase of e-commerce, private communities in mobile apps, contactless payments, and new loyalty schemes. We have watched the majority of businesses move to the digital world to build their social media presence, which is often reinforced by social media giveaways and contests. The notable boost in social network usage has also opened the door to bad practices when launching social media campaigns. In this blog post, we take you through the best practices for running sweepstakes on the two most popular channels: Instagram and Facebook.


How to Use Interactive Content in Customer Retention Strategies for E-commerce

Posted in: Digital marketing,Ideas for your website

Want to increase customer loyalty? Interactive content helps to keep your customers engaged, interested, and informed about your products. Try these ideas for interactive content that will improve customer retention rates and e-commerce stickiness.


Online Pet Contest Ideas That Increase Brand Awareness

Posted in: Digital marketing,Ideas for your website

67% of American households own a pet, so it’s safe to say that the majority of your customers are pet lovers. Discover fantastic ideas for pet-themed contests that can be run by any brand! Collect leads, obtain user-generated content and strengthen customer relationships. Read on to find out more!


User Registration in Online Promotions: All You Need to Know

Posted in: Digital marketing

Launching a new promotion means deciding whether you want the participants to register. Once you have that clear you’ll have to decide whether the registration process will take place before or after the participation. In this blog post, we take you through three different user registration and identification options. Take a look!


Create Strong Brand Positioning: 4 Ideas to Implement into your Marketing Plan

Posted in: Digital marketing,Ideas for your website

So we’ve set up your brand, launched new products, established your social media accounts, and even identified your target audience. Well done! What’s your next step? How can you make sure your brand doesn’t get lost in the crowd? How will you achieve a highly differentiated positioning in the market? If you ever find yourself asking these questions this blog post is for you! Today we take a look at building a strong brand positioning with a little help of interactive marketing campaigns. Read on!


Examples of Successful Lead Generation Campaigns on Social Media

Posted in: Digital marketing,Ideas for your website

If you’re in charge of generating leads then you definitely know how tough it is to come up with effective and efficient strategies to collect the so desired leads. Social media brings together a tremendous number of people, therefore it is a perfect place to turn to for data collection. But it is often difficult to attract the attention of your target audience and even more to obtain their contact details. However, it’s totally doable with the right approach and the results can be resounding! Are you interested in finding out more about generating leads on social media? Read on because we’re about to explain some interesting facts and examples!


8 Fun Ideas to Build an Online Branded Puzzle

Posted in: Digital marketing,Ideas for your website

What do people use the internet for? Entertainment and shopping, above all else. Online puzzles and branded games can help you boost sales while entertaining your customers. Read on for 8 creative and fun ideas for branded puzzles online on social media!


7 Ideas for a Branded Word Search Game for Any Brand

Posted in: Applications,Digital marketing,Ideas for your website

Gamification has become an inseparable part of content marketing and it’s a fact that gamified promotions help brands achieve resounding results. Branded Word Search games are being more recognized by brands looking to promote their brand and product, generate leads, boost sales and strengthen customer relationships. Today we share 7 ideas for branded Word Search games that can be organized by any brand. Read on!


How to Organize TikTok Giveaways and Contests

Posted in: Digital marketing,Ideas for your website

TikTok is hot right now! This new platform is currently the fastest growing social media network with more than 800 million monthly users already. Brands turn to TikTok to find and engage with new audiences, while viewers interact with looping and edited videos for entertainment. Is your brand still not on TikTok? We hope it’ll change once you arrive at the end of this blog post!