Digital marketing

Brand awareness is one of the most vital keys to success. But as important as it is, it might also be equally difficult to find efficient ways of enhancing it. The XXI century customers don’t want to see hard-sell campaigns; they respond much better to thoroughly planned promotional actions that focus more on the customer, their needs, and pain points, rather than the special price of the product itself.

Wondering how to boost engagement on Facebook? We share different ideas for incorporating gamification on Facebook. Find out more!

Looking for ways to collect marketing data? Digital promotions are great engagement boosters but they can also nourish your database with vital information. Discover how to use online promotions for marketing data collection.

TikTok is currently one of the most popular social media networks. Learn how to boost your brand and engagement by incorporating gamification into your TikTok strategy.

Gamification on LinkedIn encourages employee involvement and improves communication processes. Make the most of it with these 3 ideas!

Increasing engagement is one of the biggest challenges for companies. Do you know how to achieve it through gamification? Here we share some ideas with you!

Increase brand recognition, built customer loyalty, increase engagement, entertain… These are just some of the advantages of betting on gamification on Twitter. And it is that gamification is not only relevant in the educational field on in the business training, but it has also become a very powerful tool for brands that seek to interact with their audiences through disruptive unconventional dynamics.

It is increasingly common for brands to capture the attention of users on Instagram with giveaways. Offering an exciting prize which followers can obtain by interacting with the brand and its posts is a highly-effective action. It is also a relatively straightforward tactic. However, it still needs to fulfil the typical requirements of a promotion: clear instructions for entry and a transparent method for awarding prizes. That’s why we recommend using a giveaway template on Instagram, especially if this is your first time organizing this type of action and you have doubts on how to set it up. However, it’s also a great option for anyone looking for creative resources or to save some time. Read on!

There are several gamification types: educational gamification, business gamification, gamification in social networks, gamification applied to the field health and wellness… However, its usefulness goes further.