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Digital Marketing
219 posts
Articles with examples, ideas, resources, and tips on digital marketing and online promotions.
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The best giveaway tool for your brand’s marketing
Giveaways have long been a staple in marketing strategies and have almost fully transitioned to the digital realm. Hence, using the best giveaway tool is the cornerstone of a successful promotion. But in a world with so many options available,…
Exclusive Giveaways for Mailchimp Subscribers
If you use Mailchimp for your brand or company email marketing campaigns, you now have a new tool to retain and grow that database: exclusive giveaways for Mailchimp subscribers. Keep reading to learn all about it!
Purchase to win: key issues for purchase validation in digital promotions
Purchase to Win promotions reward customers with extra benefits upon making a purchase. For example, after buying a pair of shoes at a sports store, the buyer gets access to a Scratch and Win dynamic. The key to these promotions…
How to use virtual coins to reward your customers and build loyalty
Virtual Coins are a reward, which in turn, is an essential component of gamification that attracts and convinces users to participate in a promotion. Just as you can reward participants with a chance to enter a giveaway or offer them…
Social media contest for your brand, how and why.
In today's world, it is a well known fact that social media has become an indispensable marketing tool for businesses and brands. However, the answer to the question of how to best harness the power of social media to achieve…
How to promote a sports club
Promotion is fundamental for a sports club's growth, sustainability, and success in the athletic, community, and financial scope. With that in mind, here are some ideas and promotion strategies for you to adapt to your club's specific needs and resources.…
How to create a digital stamp card to build a long-lasting relationship with your customers
Do you want to implement a loyalty card with stamps or stickers to encourage your customers to make repeat purchases? These cards are a common and easy-to-implement strategy, even more so if you do it digitally. In this article, we…
Top 2024 marketing trends for your digital promotions
At Easypromos, we have analyzed the expected marketing trends in 2024 and identified six that you should take into account. A significant change is on the horizon: Google will cease using third-party cookies definitively, directly affecting how brands acquire contact…
Voting Contests to choose ‘The Best of the Best’: what they are and how to generate revenue with them
Contests of the "Best of" type are highly popular mechanics where participants select their favorites within a variety of categories and subcategories. Do you want to learn how to create one? Keep reading!
Interactive Gamified Promotions: Word Shuffle
A digital Word Shuffle game is more than just fun —it's a powerful marketing tool. Discover how this game offers a unique strategy for enhancing engagement, expanding audience reach, and fortifying brand presence in today's dynamic digital landscape.
How to avoid fraud in voting contests
Online voting contests are susceptible to fraud, as many reward the participant with the most votes. This fact entices some users to resort to fraudulent tactics to win. Learn how to protect your voting contest against malicious practices with the…
Coupon examples to attract customers to your brand
There is no more effective way to create a successful promotion than to see discount coupon examples that other brands have already applied using Easypromos solutions. With this in mind, we have compiled ten real-life cases of companies or products…
The ultimate guide to creating digital coupons with Easypromos
Coupon campaigns are highly efficient actions to attract and retain customers. Easypromos provides an all-in-one tool to create and distribute all kinds of digital coupons . This guide covers the general characteristics and kinds of coupons, how to create them,…
Door Prizes, the best dynamic to spice up your event
Door Prizes are an ideal solution to dinamize your event, promote your brand and products at trade shows, or to generate leads by collecting participants' data. Check out these ideas on when and where to hold them and the tools…
Easypromos welcomes AI to save time when creating quizzes and games
Easypromos has implemented an AI tool to help you create Timed Quizzes, Crosswords, and Word Shuffle games. These dynamics are fun and engaging but require extra effort for the organizer regarding time and creativity. The Artificial Intelligence assistant will generate…
