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Kamila Palka

Kamila forms part of the Easypromos marketing team and holds a combined honors degree in Digital Media and Marketing, currently studying for a Master's Degree in Digital Marketing. Her tasks include everything that is content-related in English, including social media communications, new blog posts, product demos, and success cases. If she’s not working on a new content piece for Easypromos you will find her working out, skydiving, starting a new series, or spending time with her baby girl.

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Foster Customer Loyalty with the New Validate Receipts App

Publication date: 26/08/2021

Would you like to run client-exclusive promotions that boost customer loyalty and trust? Learn how to organize giveaways for your paying customers that upload pictures of their receipts or invoices from your store or e-commerce.

Modernize Your Magazine’s Puzzles and Crosswords with Easypromos Games

Publication date: 18/08/2021

Newspaper and magazine readers gladly grab new issues of their favorite publications, often heading straight for the popular entertainment section with crosswords, puzzles and games. Who hasn’t been challenged by these traditional pastimes at least a few times in their lives? Many readers might put the newspaper down as soon as they’re done with the games section – not actually diving any deeper into the content that your team put so much work into. So how can you foster customer relationships and make them stronger than ever before? At Easypromos, we put a lot of effort and attention into games; we know how they entertain and engage users, as well as how they improve customer trust and loyalty. In this blog post, we take a look at how you can incorporate the Easypromos games and challenges into your newspaper or magazine’s traditional games section.

5 Ideas for Facebook Giveaways, Contests, and Competitions

Publication date: 12/08/2021

Facebook continues to be the top social media network and brands actively working on capitalizing on their Facebook communities. In this blog post, we share five Facebook giveaway ideas that will help you boost your brand, sales and leads. Learn how to work towards your objectives with giveaways, games, contests and competitions. Read on!

New Website Promotion: How Giveaways & Prizes Can Promote Your Site

Publication date: 05/08/2021

Have you just launched – or are planning to launch – a new website or e-commerce site? Make it go viral so that you can capitalize on traffic. Learn how to use online promotions, giveaways, and prizes to promote your newly launched site.

How to Celebrate Dog Day Online: Ideas for Giveaways and Contests

Publication date: 23/07/2021

We’ve all heard the saying “Dog is man’s best friend” – and we couldn’t agree more. They’re fantastic companions full of affection and love. It’s been scientifically proven that they have a great impact on our lives and well-being. We bet that a big number of your customers are dog owners and let us tell you – it’s something you share bear in mind! In this blog post, we take a look at promotional ideas for celebrating Dog Day online – and therefore create strong customer relationships.

Banks and Financial Services: Examples and Ideas for Promotional Campaigns

Publication date: 19/07/2021

Banks, as well as other credit and financial institutions, have been digitalizing over recent years to cater and adapt to the changing society. Apart from the obvious implementation of technological improvements to online banking, there has also been a significant change in the way financial services approach their marketing strategies. Banks are no longer solely focused on sponsoring major events; they’re now on a mission to boost brand awareness, attract new clients as well as increase customer loyalty. In this blog post, we take a look at different promotional strategies launched online by banks, insurance brokers, and other financial services.

Success Story: An Instant Win Promotion Enhanced Brand Awareness for a Cheese Brand

Publication date: 15/07/2021

Online campaigns are the perfect avenue for product promotion for brands with an online presence. Today we share with you an example of a successful promotional action launched by a Swiss specialist in dairy products. Discover how an Instant Win campaign generated more than 300,000 page views and attracted more than 12,000 unique users.

How to Run a Professional, Transparent LinkedIn Giveaway

Publication date: 13/07/2021

LinkedIn turned 18 in May 2021. This social network’s coming of age finds it in fine fettle, clearly positioned as the best-known professional network and the perfect place to share business, work, and educational content. In B2B marketing, being able to generate promotional actions on LinkedIn is a growing necessity, and many clients are asking us how they can organize a giveaway on LinkedIn. In this article, we answer that question. We will explain how LinkedIn’s guidelines influence digital promotions, and we suggest ways of running contests and sweepstakes on this professional social network.

Brand Awareness Questionnaire – Boost Visibility with Online Quizzes

Publication date: 07/07/2021

Brand awareness is one of the most vital keys to success. But as important as it is, it might also be equally difficult to find efficient ways of enhancing it. The XXI century customers don’t want to see hard-sell campaigns; they respond much better to thoroughly planned promotional actions that focus more on the customer, their needs, and pain points, rather than the special price of the product itself.

Celebrate the Olympic Games with Online Promotions

Publication date: 01/07/2021

Are you ready for the Olympic Games? We expect to see spikes in the number of people tuning in to watch the competitions due to restrictions that prevent people from attending the event personally and because it’s the biggest sporting event since 2016. Certainly, there’ll be loads of trending topics, funny situations, and new records that will take over social media. Take advantage of the excitement that comes with the Olympics and turn it into engagement for your brand. Read on to discover our favorite ideas for online Olympic Games promotions that will not only boost engagement but also better position your brand and generate new leads for your marketing purposes.