Posted in: Success casesSilvia Esteve
Depending on the brand and industry, digital marketing strategies can be very distinct, yet, there is one objective that is particularly important for many brands; driving quality traffic, or redirecting it to a specific website, landing page, social media profile, or a digital catalog. But for Travel Club it wasn’t enough to simply generate traffic; its goal was to prompt users to navigate through all the sections of the catalog. Read on to find out how they achieved the goal.