04AUG2020
Posted in: Success cases
Organizing an online voting contest is quite a challenging task, especially when there are different categories and candidates. Is it possible to manage such a contest and make sure the participants don’t follow bad practices to obtain more votes? Today we take a look at how OpenExpo Europe ran a very successful Open Awards online. Read on!
02JUL2020
Posted in: Success cases
Seasonal businesses have the unenviable task of staying top of mind with their target audience. The peak season is when the majority of seasonal brands make the most of their yearly profits and when their main focus is on attracting as many customers as possible. The recent campaign launched by Annagora Aquapark is a great example of seasonal marketing. Read on to find out how the Hungarian water park grew their mailing list and attracted customers with an impressive summer coupon campaign.
25MAY2020
Posted in: Success cases
Social media giveaways help brands grow their audience, increase engagement and reinforce brand awareness. However, many people still believe that social media contests can be organized only by big brands with thousands and thousands of followers. Today we show how Vessi – a Canadian sneaker start-up – turned to social media giveaways to grow the brand. Find out more!
21MAY2020
Posted in: Success cases
When Jennison saw her yoga business “Yoga with Jennison” threatened by the COVID-19 restrictions, she was forced to make changes to her business. She saw hope in digital channels and decided to move all classes online, using YouTube, Instagram, Zoom. It’s given her the change to connect with friends and family back in California, as well as staying in touch with her yoga students in Valencia, Spain.
16APR2020
Posted in: Success cases
In recent years, social media channels have become the norm and a popular and effective way for athletes to connect with their fans. Nowadays, the majority of world-class sportsmen and sportswomen use social media to reinforce their personal branding and stay on top of their fan engagement. Through strong, consistent professional branding, social media helps athletes stand out, remain relevant, and support the value in the minds of both current and potential fans. Discover how Toms Skujins, a Latvian professional road racing cyclist uses social media promotions to connect with his fans, promote sponsors, and give back to his online community.
25FEB2020
Posted in: Success cases
RAVEN5 is the first marketing agency in the world to offer a dedicated, full-service approach to social media promotions. We sat down with Michael Bickerton, the principal of RAVEN5, to find out how they’re shaking up the world of digital marketing.
08JAN2020
Posted in: Ideas for your website,Success cases
Nowadays, there are many brands that start and grow on social media. They commonly use contests and giveaways as an easy tool to accomplish their marketing objectives. AUssieYouTOO is no different. They systematically raffle scholarships and gifts among their audience, concurrently building and increasing customer loyalty – one of their main marketing goals. AUssieYouTOO often collaborates with different brands, attracting the attention of other audiences. Discover how AussieYouTOO takes advantage of social media channels, and get ideas for your own social media marketing plan!
19NOV2019
Posted in: Applications,Success cases
Find out how a travel blogger organized a series of Entry Form Giveaways to celebrate her “blogiversary”. She expanded her database, engaged with her audience and offered prizes!
25OCT2019
Posted in: Events,Success cases
Check out the recent success case of the Vitality Netball World Cup organized in England. The organizers wanted to display user-generated content in the arena during the tournaments. In 10 days 45,851 images were posted with the #ThisIsNetball hashtag. 1,500 of them were shared with the audience on giant screens in the Liverpool Arena.
24SEP2019
Posted in: Success cases
TravelUp travel agency and LATAM Airlines teamed up to promote flights with a fun mobile game. This is the story of their most successful promotion… ever. Watch the video to learn more!
