Halloween marketing campaign ideas

Halloween marketing campaign ideas


Looking for Halloween marketing campaign ideas? You've arrived at your destination!


Halloween is just around the corner, and it's one of the busiest shopping seasons of the year. So we've decided to bring you some creative Halloween marketing campaign ideas to get you inspired! Bring your target audience under your spell this Halloween with the full range of Easypromos apps and tools. Learn how to incentivize sales, expand your database, increase followers, and encourage engagement.


Run a Halloween social media giveaway to re-animate zombie followers, organize a scary photo contest to share your followers' Halloween costume ideas, or channel their creativity with a Halloween hashtag contest. Entertain your audience with spooky Halloween games and promotions and treat loyal customers to discounts and prizes.


Get ready to discover our favorite Halloween marketing campaign ideas for 2022! 


Frequently asked questions

  • When can I launch my Halloween marketing campaign?

    Timing is important! Tap into the Halloween buzz by launching your Halloween marketing campaign two weeks before Halloween. Two weeks give you enough time to attract participants to your Halloween promotions and get the most out of your campaign. Download our Halloween Checklist to ensure your campaign is ready to be launched! 



  • Almost 70% of Americans celebrate Halloween, therefore, it’s a perfect time of the year to reconnect with your audience and strengthen customer relationships. Halloween marketing campaigns help reengage with your online communities and increase sales and footfall. They're also a fantastic occasion to collect new leads and reinforce brand awareness. 

  • Halloween social media giveaways are fantastic engagement boosters, while Halloween contests allow brands to collect user-generated content. You can also launch branded Halloween games, such as Memory or Puzzle to entertain and engage your online community. See more Halloween promotion ideas

  • Of course! Any brand can run a Halloween marketing campaign. Simply update your website with some spooky images, share Halloween content on social media, and organize an interactive Halloween promotion as part of your marketing campaign. Even if your brand is not directly associated with Halloween, the holiday is still a great opportunity to boost brand awareness and sales, as people are on the lookout for new deals and bargains. 



  • Gamification is the latest trend in digital marketing. Launch a branded Halloween game to engage and entertain your audience, while also exposing them to your corporate image. Incentivize participation to attract more participants and make your Halloween promotion go viral.