Program and automate the email platform
Create an email and program when it is to be sent to the contest or promotion participants. You can schedule it to be sent on a specific date; or after a particular event has taken place within the promotion, such as a user registering for a sweepstake, a user’s friend registering, or a user achieving an objective.
Segment your email recipients
Decide who you will send your email to: all the participants or just some of them, based on specific characteristics such as their age, gender, country, etc. You can also segment them by the achievements or objectives of users: points accumulated, votes obtained, friends recruited, winning users, or correct answers obtained.
Customize the communication with your name and image
Configure the email with the name, email and signature of your brand. Design and upload images to customize the email template that will reach your users.
Individualize the message for each participant
Utilize the variables (smart tags) to personalize each email template with the details of each participant. This way, you can address each user by name, you can show them the evolution of their particular participation, you can indicate how they should invite their friends to participate or vote, and you can even remind them of their individual promotional code.
Attach up to 3 files to the emails to complete the content of the communication. Send coupons, instructions to how to redeem the prize or code, or information about the product that was of most interest to the survey participant, etc.
Configure and send notifications
Create emails addressed to the promotion administrators or collaborators so that they receive, straight to their inbox and in real time, a message informing them of events as they occur during the promotion.
Validation of emails
Activate and customize an email that will be sent automatically to all registered users so that they can verify their email address. This will help you obtain a quality database. It will also allow you to distribute a coupon or validate the participation in a sweepstake or contest if a user has previously validated his or her email address.
The Email Platform permits you to manage and program all the communications of a promotion or contest via email.