How to build customer loyalty with Easypromos?

Develop long-lasting promotional actions
Use Easypromos to create and manage dynamics that reward customers for their purchases and participation. Offer direct prizes or redeemable points to encourage repeat purchases and build loyalty.

Create a digital stamp card
With Easypromos, you can create a digital stamp card to reward recurring buyers at your establishments. The card doesn't require downloading any app or using a Wallet and provides a quick and straightforward experience for buyers and sellers.

Reward participants with virtual coins

Integrate Easypromos with your user system
If you have a loyalty app or a private user area, you can integrate Easypromos to enhance them and offer over 40 additional engagement dynamics. The Easypromos' Autologin API provides your customers with a completely transparent process.

Customize the user experience
Segment your customers based on their interests and previous behaviors to offer personalized promotions and prizes. With Easypromos, you can create campaigns that will uniquely resonate with the different segments of your audience.

Engage on continuous and relevant communication
Use Easypromos' transactional email platform to send personalized automatic emails based on the customer's behavior during the promotion.
Emails containing information related to the customer's behavior have a higher open rate than any other type of email.

Celebrate special dates
Capitalize on relevant dates for your customers, such as anniversaries or birthdays, to send them special and exclusive promotions. Easypromos' unique promotional codes system will help you manage these actions.

Feedback and continuous improvement
Use surveys and questionnaires to gather valuable feedback from your customers. Use Easypromos to analyze the collected data and improve your products, services, and experiences. Show your customers that their opinions matter and contribute to continuous improvement.

Boost engagement on social media
Create exclusive contests and giveaways for your social media followers. With Easypromos, you will make it easy for your customers to interact and participate on your social media accounts, increasing their engagement and sense of belonging to the brand's community.

Gather reviews and testimonials
Ask your customers to share their experiences and testimonials. Use Easypromos to organize story or review contests that will provide you with authentic and valuable content and will make your customers feel heard and appreciated.
Other customer loyalty marketing solutions
Other resources to build customer loyalty
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Free ebook: A practical guide to distribute coupons
Download Ebook -
How to create a digital stamp card
Read article -
How to give away promotional codes to build loyalty
Read case study
Frequently asked questions
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How can I integrate games, quizzes and giveaways in my customer loyalty program?
There are many ways: the most simple is to send the link to the promotion microsite by email for the customers to participate. If your customer loyalty program is more complex, you can use the auto login API so that users first log in to your platform before participating, and that way you can link their participation with their customer data.
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How can I build customer loyalty with giveaways?
Giveaways and sweepstakes are good tools to build customer loyalty. You can give an entry or a code to enter the draw for each purchase, and that way reward and encourage loyalty. Futhermore, if you're giving away one of your own products, you're sure to get it right because the participants are customers that have shown interest in your product and have already purchased it.
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What is the most used action to build customer and user loyalty?
Sharing discount codes, coupons or other special offers such as "free shipping", for example, is a dynamic that is used frequently to foster customer loyalty. This type of promotion can be optimized according to your needs and plans: you can offer a coupon as a PDF that users can download, show the code as a QR code or a barcode, allow users to redeem it on your ecommerce site, or let the employees at the physical store validate the codes easily. Furthermore, the coupon codes can be combined with other promotional actions. You can, for example, present the discounts in a prize wheel that the registered users in your online store can access. Or you can announce a photo contest to all customers and in return for entering a photo, you can give the participants a discount voucher for their next purchase.
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Are coupons and discounts the only option to build customer loyalty?
No, there are many other options. Coupons and discounts are used to build loyalty because customers usually appreciate economic incentives. But emotional factors also influence customer retention. This is why contests and games can also help build customer loyalty, especially if you top it off with a final prize draw among all the participants.
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Can I use games and quizzes as part of loyalty programs?
Yes, games and quizzes are a fun way to offer the customers emotional incentives by offering them challenges and entertainment. They can also be part of an action to get to know your customers better and offer them customized offers and perks.