Do you remember the very addictive old-school Minesweeper? You can now surprise your audience with a customized and branded version of the game. Change the mines and flags for your logo, products, or icons that represent your brand and share the game with your online community to encourage social media interactions, generate rivalry among your followers, and collect leads at the same time.

GAMIFY your marketing strategy!

Upload icons connected to your brand, product, or campaign, and watch the Easypromos Minesweeper app substitute the mines and flags for your branded icons. To complete the game the player must locate all mines and open the rest of the squares before time turns out. Minesweeper combines chance and strategy, making it the ideal tool to engage the online brand community.

Apart from reinforcing branding by personalizing the application with your logo and other elements of corporate identity, you can also accomplish your lead generation objectives by offering incentives to all registered users, and displaying all players in the final ranking. The Minesweeper app also allows you to choose the winner of the game, either by score, a final draw or in a form of direct prizes distributed to all players upon completing the game. You can also set a time limit or increase the number of squares and mines to create more competitiveness. 



Main Features

  • The Minesweeper is created automatically

    You don’t know any programming experience to set up a new game. All you have to do is indicate the number of mines and select the size of the grid. Depending on these two settings, the application specifies the difficulty level, so you can adjust the settings according to your needs.
  • Customize the game with your brand

    Upload branded icons to use as Minesweeper mines and flags and therefore reinforce branding. Choose the grid color and personalize the game screens with your logo and colors of your corporate image.
  • Adjust time

    You can set a maximum time that players have to solve the Minesweeper, anywhere from 30 to 300 seconds. This setting decreases or increases the game difficulty.
  • Give the players a helping hand

    The number of points is displayed on the game screen, along with the number of hidden mines. There are also two pop-up screens that the player can open in case of doubts; one with game instructions, and the other with Minesweeper controls.
  • Sound and visual effects

    Each game move comes accompanied by sound effects, which make the experience more real. Upon completing the game the user hears a round of applause, and in a case of failing the game, they hear a fail sound effect.
  • Score and ranking

    Each participant gets a score based on two parameters: points for each opened square and points for the remaining time. The points are added up to give a final score, which is then shown in the final ranking of all players. If the user opens a square that contains a mine they lose, which means that no points will be added for the remaining time. Publishing the game ranking can increase competitiveness but is optional.
  • Winner selection options

    Choose the ranking to identify the player with the highest score and give them a prize. You can also create a random prize draw among all registered participants, or only those that obtained a previously indicated minimum number of points.
  • Customize the entry form

    Customize the registration to collect the contact details of all participants. You can export all the data to a CSV/Excel sheet, through Zapier, API or Webhooks.

Start now

Sign up now and access the control panel where you can create and set up your Minesweeper, see the different options, and preview what it will like when published.

PricesAvailable in the following plans

View prices in euros VAT not included


$199/month 149€/month


  • Limited to 10,000 participants per promotion.
  • Easypromos branding visible.
  • Customize default template with your own wording and images.
  • Fully customizable registration form.
  • Automated email platform.
  • Third-party integrations with external platforms.
  • Access to advanced promotion statistics.
White Label

White Label

$399/month 349 €/month

Premium version, plus:

  • Limited to 50,000 participants per promotion. Contact us for more than 50,000.
  • No visible Easypromos branding.
  • No reference to Easypromos when sharing.
  • Share the same promotion in multiple languages and locations.
  • Use your own domain name with HTTPS support.
  • Developers: Use your own CSS styles, HTML and Javascript code.
  • Developers: Access to the API and Webhooks for real-time exporting of entries.
  • Recommended for big brands and agencies.
  • Priority support.

Minesweeper Combine it with...

  • Distribute Coupon Codes

    Create coupons as “on registering prizes” and distributed them to users upon completing the game, according to obtained score or a prize in a final draw.

  • Entry Form Giveaway

    If you don't want to give the prize based on the final score, you can carry out a random draw among all participants, or among the ones that have obtained a previously indicated minimum number of points.

  • Instant Win

    Give away prizes randomly, based on the date and time users register.

Complete features


Contact us via live chat - we're ready to help with any doubt or question.

Resources and help

  • Tutorial

    A step-by-step guide to creating a Minesweeper game with the Easypromos platform.

  • Online Demo

    Do you want to replicate the user experience? Try our DEMO!

Frequently asked questions

How to create a Minesweeper game without programming skills?

There are platforms like Easypromos that allow you to create online games such as Minesweeper without the need for programming skills and experience. You can create your own Minesweeper game just with a few clicks, set the difficulty of the game, and easily customize it with branded icons and corporate image. Gamification is the newest solution for brands to interact with their online communities. 

Can I share the Minesweeper on my social media channels?

Yes, once you customize and activate your Minesweeper you get a direct link to a microsite with your branded game, which you can then share with your social media followers. In addition, the Minesweeper comes with easy-to-share social media buttons, so that your users can share the game with their family and friends.

How long does it take to create a customized branded Minesweeper?

It takes about one hour to launch your first Minesweeper game with Easypromos. Once you get to know the platform better you will be able to launch a Minesweeper in less than 10 minutes.

Can I see an example or try a DEMO of an online Minesweeper?

Yes, replicate the user experience by playing our Minesweeper DEMO.

Can I obtain the details of the Minesweeper players?

Yes, as there are three forms of participation. You can create a Minesweeper without registration, a Minesweeper with pre-participation registration, and a Minesweeper with registration after participation. The form of participation depends solely on the principal objectives of your Minesweeper. Find out more about user registration in online promotions

Can I publish a final ranking and reward the fastest Minesweeper players?

Yes, it can even generate more engagement. Publish the ranking page to generate more rivalry among the participants. The ranking shows the score of all participants in descending order, you can also define how many times a day each player can participate. 

Can I embed a Minesweeper on my website, blog or e-commerce site?

Yes, thanks to widgets you can embed all Easypromos games and promotions on to your website, blog, or e-commerce. It allows users to participate in your Minesweeper directly from your website. 

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