Scratch & Win
Reward your audience with random prizes with a classic Scratch & Win promotion in a virtual format. Users register to participate and are presented with an image to "scratch" by rubbing the screen. Participants discover if they have won a prize as they rub on the image. Collect participants’ contact details to expand your database and generate sales opportunities, or reward loyal customers. Scratch & Win can be fully customized with your corporate image or brand.
Table of contents
See more Scratch & Win examples
Customize Scratch & Win with your brand
Upload the image that participants will scratch away to find out if they have won a prize. Use this option to promote your logo, products, or brand colors. Use the design section to adapt all the screens to your corporate image or enter your CSS code for a more exclusive design.
Create prizes easily
Upload the images that will be revealed when the main image is scratched away. Every image corresponds to a prize. You can link the prizes to alphanumeric codes and create a redeemable coupon with a downloadable PDF.
Define the scratchable area and create expectations
You can define a minimum area that the user has to scratch to reveal the prize. Manage expectations with this configuration: reveal the prize quickly or wait until the user has scratched away most of the canvas.
Manage the prize-winning odds
The organizer can set the winning odds for different prizes The app is pre-configured with three prizes with a 25% probability for each one and a 25% “no-win” probability. You can add as many prizes as you wish.
“No-win” options and messages
You can set up a Scratch & Win that will always win or modify the odds to define a percentage of “no-win” scratches. In this case, you can configure a personalized “better luck next time” message.
Visual and sound effects
Users scratch away the image by rubbing a finger on top of it with an eraser visual effect. Additionally, when the result is revealed, cheering or disappointment sound effects play depending on whether it’s a win or not.
Configure the registration form
Customize the registration form with the information you need. Easily export all the data to a CSV/Excel file, through Zapier, API, Webhooks, or any other integration available.