Scratch & Win
Reward your audience with random prizes with a classic Scratch & Win promotion in a virtual format. Users register to participate and are presented with an image to "scratch" by rubbing the screen. Participants discover if they have won a prize as they rub on the image. Collect participants’ contact details to expand your database and generate sales opportunities, or reward loyal customers. Scratch & Win can be fully customized with your corporate image or brand.
See more Scratch & Win examples
Scratch & Win main features
Customize Scratch & Win with your brand
Upload the image that participants will scratch away to find out if they have won a prize. Use this option to promote your logo, products, or brand colors. Use the design section to adapt all the screens to your corporate image or enter your CSS code for a more exclusive design.
Create prizes easily
Upload the images that will be revealed when the main image is scratched away. Every image corresponds to a prize. You can link the prizes to alphanumeric codes and create a redeemable coupon with a downloadable PDF.
Define the scratchable area and create expectations
You can define the minimum area the user has to scratch to reveal the prize. Manage expectations with this configuration: reveal the prize quickly or wait until the user has scratched away most of the canvas.
Manage the prize-winning odds
The organizer can set the winning odds for different prizes. The app is pre-configured with three prizes with a 25% probability for each one and a 25% “no-win” probability. You can add as many prizes as you wish.
“No-win” options and messages
You can set up a Scratch & Win that will always win or modify the odds to define a percentage of “no-win” scratches. In this case, you can configure a personalized “better luck next time” message.
Visual and sound effects
Users scratch away the image by rubbing a finger on top of it with an eraser visual effect. Additionally, when the result is revealed, cheering or disappointment sound effects play depending on whether it’s a win or not.
Enable user registration
Includes user identification and registration system to allow you to gather new users' data or to integrate it to your user ID system via SSO. More information.
Secure digital coupon redemption at physical point of sale
Tool to redeem digital coupons securely at the point of sale using the user's mobile phone to avoid fraud. Statistics of redeemed coupons and multimedia support also available. More information.