Instagram Giveaway

Create a giveaway among the users who comment on a post on your Instagram profile. You can filter the finalists based on number of mentioned friends. Includes tool to pick winners randomly, automatically and transparently.


Instagram Giveaway

Application to select winners from an Instagram giveaway among all the users who comment on one or several posts on your brand’s profile. Get more followers on Instagram by running a prize draw. First plan your Instagram giveaway campaign and access your Easypromos account when you want to select the winners at random.

You can select as finalists only those who have commented on the post and have mentioned a minimum number of friends defined by the organizing brand. Publish the winners page and show the Certificate of Validity to give transparency to your giveaway.

Main Features

  • import_instagram_comments

    Imports all the comments from the post

    The platform includes a system to import all the comments on a post on Instagram during the participation period of the giveaway. For business profiles, there’s no limit to the number of participants. You can also download an Excel file with all the users and comments.

  • Filter by number of mentions and use of hashtags

    Filter by number of mentions and use of hashtags

    You can apply automatic rules of exclusion depending on the number of friends tagged by each user. The platform allows to gather mentions per user. Ideal to make your Instagram giveaway organically viral. More information.

  • instagram_comments_picker_app

    Select winners and alternate winners randomly

    The random picker app has been designed so that you can select between one and 1000 winners and alternate winners automatically. It’s a 100% random process that you can carry out with just a few clicks following the guided process at all times. To increase security, the platform includes a test system that you can use before the final draw.

  • certificate_of_validity

    Winners page and certificate of validity

    Once you’ve carried out the giveaway you will get a link to a web page with a list of the winners ready to communicate and publish the winners of the giveaway. This page is 100% customizable. Furthermore you will get a link to a certificate of validity that guarantees that the draw has been carried out randomly and transparently through the Easypromos platform.

  • Retrieve participants from more than one post, including sponsored posts

    Retrieve participants from more than one post, including sponsored posts

    You can include participants from up to 10 posts to carry out one giveaway among all of them and select one or more winners and alternate winners. You can also include participants that have commented on sponsored posts.

The first giveaway is always free

Start now and carry out your first free Instagram giveaway in just three minutes


What do you get? First
Basic PRO
Number of giveaways 1 unlimited unlimited
Maximum number of comments unlimited 5,000 unlimited
Certificate of Validity
Results published on the Winners Page
Automatic selection of substitute winners
Claim Your Prize system
Blacklist bad users
Exclude former winners
Include up to 10 posts in one giveaway -
Run multiple giveaways on one post -
Download participants and comments as an Excel/CSV file -
Broadcast Mode - virtual video of the prize draw - -
Import comments from sponsored posts - -
Include participants from Facebook, Twitter, and YouTube - -
Advanced giveaway statistics - -
View prices in euros VAT not included

Complete features

  • Easy and rapidly accessed configuration
  • Import of all the comments on an Instagram post What is it?
  • Automatic selection of winners and alternates
  • Management of the blacklist of users
  • Filter to exclude by minimum number of mentions
  • Filter users by use of hashtags in comments
  • Filter comments by date
  • Exclusion filters for previous winners
  • Manual exclusion of winners
  • Issue of a certificate of validity
  • Carry out a giveaway in test mode
  • Perform multiple giveaways from the same post What is it?
  • Customizable page to publish the winners
  • Publication of winners in Facebook and Twitter and url to share
  • Broadcast Mode - get a video of the moment winners are selected What’s this?
  • System to notify winners
  • ‘Claim your prize’ system to confirm the contact details of the winners What is it?
  • Manage the replacement of winners for alternates
  • Tool to create and host the terms and conditions What is it?
  • Export a list of users and their comments to an Excel file
  • Export the list of winners and all their contact details to an Excel file

Do you want to run giveaways in all networks? Purchase the monthly subscription for 29$/month which allows you to run unlimited number of giveaways on Instagram, Facebook, Twitter and Youtube for any account you manage.

See prices

Case studies

Tombow USA
case 01

How Tombow USA got their highest Instagram engagement ever - with 12 days of Christmas giveaways.

Read complete case study

Resources and help

Comments-based giveaway tutorial

Learn step by step how to carry out a random draw among comments on an Instagram post.

View tutorial


All you need to know before you begin to create your first Instagram Giveaway among comments on a post.

More information

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