Match It

Challenge and entertain your audience with this matching pairs game. Ask users to connect images that are related to each other, for example, famous couples, books, and their authors, or products and their packaging. Generate new leads by asking participants to register in order to enter the prize draw. Offer discounts to all registered users to convert them into paying customers. Personalize the cards with your brand image, and choose the right level of difficulty for your target audience.


GAMIFY your marketing strategy!

Table of contents
Match It

Match It main features

  • Customize the cards

    Upload your own images or designs to the game app. Showcase your products, educate your customer base, and highlight different uses or features of your products.

  • Choose a difficulty level

    Choose how many pairs you want to create. You can design a game with three to eight pairs. Start with a simple game to test your followers, then increase the difficulty for every new challenge.

  • Branded cards and backgrounds

    Game cards are shown face-down until players turn them over. Personalize the backs of the cards with your branding or corporate colors. You can also customize the background (or “card table”) of the game.

  • Time limits

    Make your games more competitive. Set a time limit to complete the challenge, and send users back to the start if they don’t manage it in time. Participants will receive a final score based on their time.

  • Scoreboards and ranking

    Every participant gets a score based on two parameters: completing the challenge, and time remaining at the end of the game. We add these together to calculate the final score and add participants to the scoreboard. Scoreboards can be public or private.

  • Pick the winners your way

    Use the game’s ranking to pick the winner, or run a random prize draw. Offer rewards to everyone or set a minimum number of points to receive rewards.

  • Anti-fraud systems

    We’ve developed a suite of anti-fraud controls which detect and reject bad users. Use the controls to detect when users manipulate the game’s time limits, limit the number of attempts at the game, filter players by location, and protect the app from code injection.

  • Enable user registration

    Includes user identification and registration system to allow you to gather new users' data or to integrate it to your user ID system via SSO. More information.

Match It is available in the following plans:

  • <strong>Premium</strong> Plan
    Premium Plan


    • Limited to 10,000 participants per promotion.
    • Easypromos branding visible.
    • Customize default template with your own wording and images.
    • Fully customizable registration form.
    • Automated email platform.
    • Third-party integrations with external platforms.
    • Access to advanced promotion statistics.
  • White Label Plan
    White Label Plan

    Premium version, plus:

    • Limited to 50,000 participants per promotion. Contact us for more than 50,000.
    • No visible Easypromos branding.
    • No reference to Easypromos when sharing.
    • Share the same promotion in multiple languages and locations.
    • Use your own domain name with HTTPS support.
    • Developers: Use your own CSS styles, HTML and Javascript code.
    • Developers: Access to the API and Webhooks for real-time exporting of entries.
    • Recommended for big brands and agencies.
    • Priority support.

Combine Match It with

  • Distribute coupon codes
    Create coupons as “on registering prizes” and distributed them to users upon completing the game, according to obtained score or a prize in a final draw.
  • Entry Form Giveaway
    If you don't want to give the prize according to score, you can carry out a random draw among all participants, or among the ones that have obtained a minimum score.
  • Instant Win
    You can give prizes randomly to the users when the submit their entry based on the date and time they register.

Complete features

Match It: Resources and help

  • Tutorial

    Follow the step-by-step tutorial to create your Match-it app.

Match It: Frequently Asked Questions