Interactive Marketing

Restaurants have gone mobile. More and more customers are using social media and search tools to find restaurants, recommendations and reviews. So boost your social media presence with exciting promotions! Here's some sizzling-hot inspiration for restaurant promotions with Facebook sweepstakes,…

Today we want to take a look at a group of consumers that is relevant to many brands. Millennials –young people between the ages of 20 and 35– make up 25% of the world population according to Forbes Magazine.
This statistic…

When you have an online store you are continually seeking ways of attracting new users and leads who can then be encouraged to advance through the sales funnel. This is where sweepstakes and contests can come in very handy indeed.

Every company needs to carefully cultivate its image. A healthy brand image is what differentiates you from your competitors. And consciously or not, it's the first thing that social media users will notice about you.

When defining an Inbound Marketing strategy, one of the actions you should keep in mind – and attempt to define in as much detail as possible – is lead attraction. How you approach this task and the type of campaigns…