Refer a Friend

Boost word-of-mouth marketing for your campaign with Refer a Friend. After registering, each participant receives a unique link to share with friends and contacts. Each referred friend who registers through that link gives the participant an additional entry in the final prize drawing, increasing their chances of winning. This mechanic helps you increase organic reach, accelerate lead generation, and grow your campaign through your own community.

Create a giveaway and turn every participant into a brand ambassador.

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Table of contents
Refer a Friend

Try our Refer a Friend examples

Refer a friend to enter a giveaway
Refer a friend to enter a giveaway
Refer a friend with extra entries
Refer a friend with extra entries
Refer a friend to get a discount
Refer a friend to get a discount
Women's Day Refer a Friend giveaway
Women's Day Refer a Friend giveaway

Refer a Friend Main Features

  • Referral tracking page

    Each participant has a personal page where they can track successful referrals in real time. From this page, participants can recover their referral link, monitor progress, and view unlocked or available rewards, encouraging continued participation and sharing.

  • Reward configuration based on referrals

    Configure the rewards participants receive for each successful referral: extra entries in a giveaway, instant prizes or coupons after reaching a predefined number of referrals, or even virtual coins and redeemable points. The mechanic can be adapted to match the goals and incentives of any campaign.

  • Email notifications

    Enable automated email workflows to motivate, inform, and engage participants throughout the campaign. Participants receive their referral link and sharing instructions after registering, notifications whenever they gain a new referral, and automated emails when they unlock rewards.

  • 100% customizable design

    Customize every screen of the campaign with your brand colors, logo, typography, and visual style. The experience is fully optimized for mobile devices. Responsive design and smooth navigation help maximize participation and conversions across all channels.

  • Statistics and reports

    Access detailed campaign reports with information about each participant and their referred contacts. Export all campaign data in real time and analyze referral growth, delivered rewards, and overall campaign performance.

Refer a Friend Pricing

  • Premium Plan
    Premium Plan
    $199USD/month
    • Limited to 10,000 participants per campaign
    • Easypromos branding visible
    • Customize the design template with your own text and images
    • Fully customizable registration form with support for all field types
    • Automated email platform
    • Participant entries gallery
    • Integrations with external platforms and CRM tools
    • Advanced statistics and participant analytics
    • Video hosting included
    See plans
  • White Label Plan
    White Label Plan
    $399USD/month
    • Limited to 50,000 participants per campaign. Contact us for larger campaigns
    • No visible Easypromos branding
    • No Easypromos references when sharing the campaign
    • Create multilingual campaigns from a single promotion
    • Use your own custom domain
    • Developers: Add your own CSS, HTML, and JavaScript code
    • Developers: Access the API and webhooks to export participation data in real time
    • Recommended plan for large brands and agencies
    • Priority support
    See plans

Combine it with

  • Entry Form Giveaway
    Use the giveaway tool to select winners among participants who reach a minimum number of referrals, or award additional entries for each referred friend.
  • Distribute coupon codes
    Reward participants who successfully refer friends with coupons or promo codes they can redeem in your store or business.

Refer a Friend Complete Features

Refer a Friend: Resources and Help

  • Tutorial

    A step-by-step guide to creating a Refer a Friend giveaway with the Easypromos platform.
    View tutorial

Refer a Friend FAQs

  • How can I make my giveaway go viral?

    Encourage participants to invite friends and actively share the campaign to increase organic reach and turn your giveaway into a viral experience. With Refer a Friend, every registered participant receives a unique link they can share with their contacts so they can register for the campaign. Each successful referral gives participants additional entries in the final prize drawing or helps them unlock rewards, depending on the campaign configuration. This referral mechanic encourages continuous sharing and helps your campaign grow organically through word-of-mouth marketing.

  • As the promotion organizer, you decide how many extra entries participants receive for each referral or how many referrals are required to earn an additional entry. This is configured when running the prize drawing after the participation period ends.

  • Participants can win prizes through the main prize drawing. You can also reward participants who reach a specific number of referrals with instant prizes such as discount codes or store vouchers. Virtual coins can also be awarded after reaching a referral goal and redeemed through the rewards portal.