How will you celebrate Grandparents' Day this year? We've put together fun ideas for fun events and contests to celebrate at school, with families, or with social media marketing.
New technologies have entered the offline world, transforming the way we plan and run events. Speakers now have more tools than ever to make their presentations engaging and interactive, and attendees have come to expect surprises, and they love them.…
Whether you self-publish or sell your first cookbook to a publishing house, you'll need to take the initiative to promote your work online. Here's how to get started with a cookbook campaign on social media.
The popularity of digital media over print media has exploded over the last decade. Unsurprisingly, it has led to endless debate about whether or not print media can survive in the current market. However, while pundits prematurely announce the death…
Jewelry marketers face a unique set of challenges. Consumers see jewelry as high-value, meaningful, and a lifetime investment - so it takes more effort to make a sale than in other markets. Let's examine 3 solutions for specialist retailers and…
James Deakin has been running giveaways on Facebook and Instagram for a couple of years, always with great success. But this time he decided to run one big, simultaneous giveaway on the four big social networks: Facebook, Instagram, Twitter, and…
In our latest guest post, marketing specialist Stefanos Bournias explores Instagram marketing objectives for ecommerce - and how your business can achieve and measure them with giveaways.
Giveaways are a popular tool to raise brand awareness and incentivize customers - especially for digital or direct-to-consumer brands. But like any other marketing campaign, each giveaway is designed for a specific audience in a specific place. That's why it's…
Tombow USA have grown their Instagram profile to hundreds of thousands of followers - in just four years. They got their best engagement figures yet, with 12 days of Christmas giveaways on social media and the Easypromos Instagram giveaway picker.…
Ramadan is a time when we put community and charity first. And that generosity has spread to online social media - with creative, fun giveaways that highlight the importance of sharing with others. We've rounded up the most popular Ramadan…
How do you get people excited about your giveaways? Often, the trick is to introduce an element of chance - and the more random the contest, the better. If you can create more chances to win, you'll increase participation too.…
Geek Pride Day is a fun event for… well, geeks! If your audience is full of Star Wars or anime fans, Geek Pride Day is a date on your calendar that you just can't ignore. In this blog post we…
You know that Stories should be a regular part of your Instagram strategy. But you're not producing the kind of cute, converting content that you see from other brands. Sound familiar? Follow these tips to create stylish Stories. You don't…
You’ve spent hours setting up your promotion, checking the settings, working with your graphic designer, editing the perfect copy, and you’re finally ready to launch - just in time! But there’s one more task on your to-do list: Test the…
Let's talk about how to promote a film online. Whether you're working with a blockbuster action movie or an arthouse indie project, running a local film festival or celebrating a nationwide release, you'll need to turn social media to your…