Shoot up your Traffic with a Social Media Contest

Posted in: Digital marketing

Perhaps your social media profiles are lacking followers. You might want to engage your followers more. Maybe you want to gain new followers. If so, here are some tips to boost your network with a social media contest.


How to Use Your Own App to Build Loyalty. A Winning Strategy?
app to build loyalty

Posted in: Digital marketing

In recent years it’s become all the rage for companies to create mobile apps for their brands and even for individual products. But is it always good for business? Does your brand need an app to build loyalty?


Plan your coupon promotion, step by step

Posted in: Digital marketing,Ideas for your website

Coupon campaigns have the potential to boost long-term sales, raise brand awareness and educate consumers about your products or services. But if you really want to get all those benefits, you must be completely clear about your strategy and objectives. Learn how to make your coupon promotion a viral success by following our simple, three-step planning process.


How to Generate Visits to Your Social Networks to Increase Your Followers

Posted in: Digital marketing,Ideas for your website

One of the primary objectives when launching a Digital Marketing campaign is to increase the number of followers, likes and fans of the organizing brand’s social media profiles. Online contests, sweepstakes and promotions are all effective actions for doing this. However, in seeking to achieve this goal it’s important to keep to the guidelines of the various social networks.

The most effective method of obtaining new followers via a promotion while keeping to the guidelines of the social network is to direct users to your page or profile and let them decide whether or not to become a follower. Number of visits to your social media profiles is one of the most important parameters to measure when you launch a Digital Marketing campaign. In this post we explain how to generate and measure visits to your Facebook, Instagram, YouTube and Twitter profiles in strict compliance with the guidelines of each of the social networks.


3 Valentine’s Day Photo Contest ideas to engage your audience

Posted in: Applications,Digital marketing,Ideas for your website

At its heart, Valentine’s Day is an opportunity for people to celebrate their most valued relationships. Invite your followers to share their photos – and collect user-generated content, leads, and engagement. Try a classic, creative, or viral photo contest to meet your marketing goals.


How to run Valentine’s Day social media contests

Posted in: Applications,Digital marketing,Ideas for your website

Valentine’s Day is a celebration of love, but it’s also big business. Here’s how to get the most from your social media, with simultaneous Valentine’s Day contests on Facebook, Twitter, and Instagram. Learn how to generate new leads without too much time and effort.


The Best Promotions for Appealing to Millennials

Posted in: Digital marketing

Today we want to take a look at a group of consumers that is relevant to many brands. Millennials –young people between the ages of 20 and 35– make up 25% of the world population according to Forbes Magazine.
This statistic makes it clear that Millennials form a target audience that is well worth targeting and carrying out online promotions for. Wouldn’t you agree?


Introduction to the New Prize Management System

Posted in: Digital marketing

In this post we introduce the new system for managing prizes and winners on the Easypromos platform. This system has been developed over the course of eight months, and, from 31 January 2018, it will apply to all new promotions created with the platform. The new system simplifies and improves on the way winners are selected, while also increasing the mechanisms and options for distributing prizes among promotion participants. Keep reading to learn more about the new features, the benefits of the new system, and what you need to know before January 31.


Bring your Online Store to Life with Sweepstakes and Contests
online store

Posted in: Digital marketing

When you have an online store you are continually seeking ways of attracting new users and leads who can then be encouraged to advance through the sales funnel. This is where sweepstakes and contests can come in very handy indeed.