We have recently carried out a study to find out if users share their participation when taking part in online promotions. The results of the study have been very revealing: over 54% of users viralize the promotion across at least…

Tourism promotion has changed a great deal over the last few years. Among these changes we have seen a trend towards deseasonalization and diversification of supply, with the aim of increasing demand. To meet this challenge, online promotions play an…

Digital marketing has become essential for retail, malls, shopping centres, and commercial centres. But what's the best way to generate leads, boost brand visibility and increase sales online? Read on for free ideas and resources to reward customers, increase ROI,…