Easypromos blog: interactive marketing, promotions, giveaways & contests

Digital Marketing

2025-06-05

Embed Videos in Quizzes and Trivia to Get More Views

2025-06-05
Kamila Palka

When planning online promotions of goods and services that are more difficult to understand, a key part of the task is to share deeper knowledge about the promoted product or service. Direct purchases are difficult to generate if the target…

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2023-06-06

4 Fun Ideas for Match It Games to Promote Your Products

2023-06-06
Corinna Keefe

Match It games are an easy way to entertain your customers, share rewards, and improve product recognition. Try these 4 fun ideas to get started with branded Match It games on your website, social media, email newsletters, and even in…

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Promotion examples

2025-05-09

Great Examples of a Spin the Wheel Promotion

2025-05-09
César Rodríguez

Interactive content is the latest trend of digital marketing and branded prize wheels happen to be great tools for customer acquisition and retention. Would you also like to boost sales, expand your mailing list, and promote your brand and product?…

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Customer Loyalty Building Promotions

2024-07-18

Exclusive Giveaways with Code Validation

2024-07-18
Kamila Palka

We often talk about running contests, giveaways, and other interactive promotions for existing clients - especially regular paying customers - as it’s an effective way of reinforcing customer loyalty and turning clients into brand ambassadors. Promotions in which customers validate…

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Success cases

2025-06-10

How Event Organizers Launched Online Awards for Community Members

2025-06-10
Kamila Palka

Organizing an online voting contest is quite a challenging task, especially when there are different categories and candidates. Is it possible to manage such a contest and make sure the participants don’t follow bad practices to obtain more votes? Today…

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2023-01-18

How to Target Story Ads for Instagram Giveaways

2023-01-18
Corinna Keefe

Today, 33% of the most viewed Instagram Stories belong to brands. Stand out and make the most of your Instagram giveaways' potential with these tips.

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Success cases

2024-07-12

How One Agency is Transforming Marketing with an Innovative Approach to Promotions

2024-07-12
Sílvia Martí

RAVEN5 is the first marketing agency in the world to offer a dedicated, full-service approach to social media promotions. We sat down with Michael Bickerton, the principal of RAVEN5, to find out how they're shaking up the world of digital…

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Success cases

2025-02-05

How a Footwear Brand Generated 130.000 Leads with a Branded Game

2025-02-05
Kamila Palka

The footwear brand Flexi looked for a way to convert anonymous website visitors into leads. The Easypromos mini-games combined with attractive prizes turned out to be the perfect solution for the Flexi e-commerce. Learn more about the marketing campaign that…

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2023-01-30

Customer Retention and Loyalty: Do It with Games and Promotions

2023-01-30
Kamila Palka

Easypromos is an effective tool for expanding the database of any business, and for that reason, many brands are already using our innovative applications. However, it doesn’t change the fact that each company should have a solid user or customer…

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2023-01-19

Best practices for Facebook and Instagram Giveaways

2023-01-19
Kamila Palka

Over the last years, many brands have been adapting to significant changes that have emerged with new technologies, such as the increase of e-commerce, private communities in mobile apps, contactless payments, and new loyalty schemes. We have watched the majority…

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Business news

2023-06-30

Social Media Marketing Leader Easypromos Becomes Mailchimp® Integration Partner

2023-06-30
Easypromos team

Easypromos, an international leader in promotional campaigns, announces a new Mailchimp® integration. The integration allows Easypromos clients to sync the participants in any of their promotions with a subscriber list on Mailchimp. The integration with Mailchimp is designed to automate…

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2024-07-12

4 Brand Positioning Ideas to Implement into your Marketing Plan

2024-07-12
Kamila Palka

So we’ve set up your brand, launched new products, established your social media accounts, and even identified your target audience. Well done! What’s your next step? How can you make sure your brand doesn’t get lost in the crowd? How…

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