Prize Calendar

Surprise users and build up expectations with a digital calendar or countdown for an event, festivity or celebration. Configure the calendar’s daily content to increase participants’ engagement with a direct prize, a game, a survey, a contest, a video, a coupon, a story… Design and customize every square in the calendar, the promotion’s images and texts with your brand image or products. It’s the ideal app to create 100% digital, customized and interactive Advent Calendars.

Organize a gamified action for your clients and followers, propose a prize calendar with a new game or registry every day or week and use this dynamic as a countdown to increase engagement and brand awareness. If the calendar consists of a new game every day, the user participates in every challenge and scores points for the overall ranking in the competition. Every element in the prize calendar can be customized with the brand’s corporate image. Integrate prize calendars and countdowns into your marketing strategy to increase customer loyalty, collect contact details and grow sales. Incentivize participation with prizes and discounts and share the promotion on social networks to publicize it.

Main Features

  • Create a Prize Calendar with a default template

    Each prize calendar promotion comes with a default template. Create a new promotion and you will see a calendar with several pre-configured boxes. All you need to do is change the examples for the participation dynamic you wish to create and configure it. Our website has many pre-configured and customized templates to make it even easier for you: Advent Calendar, Spring Countdown, Easter Calendar, etc.
  • Single registration for more user-friendly participation

    The Prize Calendar application first shows a login screen where users register. The application saves each participant’s data so the next time the users access the promotion they won’t have to repeat the registration process, eliminating participation barriers. If the promotion includes several games, all scores are added up and displayed on the overall ranking. Optionally, you can ask users to provide a nickname to display in the ranking instead of their full name.
  • Efficient date management in the calendar

    Each box represents a participation stage. The application allows programming an automatic day-to-day opening and closing of each stage. Configure the dates for each stage to adapt them to your strategy.
  • Customize the prize calendar screens with your brand

    Upload a background image that will reinforce your brand awareness and recall. Your logo will be visible in all the pages of the promotion. Use the design section in the app to apply your corporate colors.
  • Winner selection and prize management

    The app is equipped with an extensive prize management system. One option is to use the tool that allows you to randomly pick a winner from all registered participants or users from a specific stage. In promotions with multiple games, you can use the overall ranking to pick the top player as the winner. You can also reward the winner of each stage, give a prize to every participant, or include instant win prizes.
  • Send new leads to your CRM or database

    Customize the registration form and collect only the data that interests you. Easily synchronize the newly obtained leads with your existing database or CRM, or download all contact information in CSV/Excel format. More info


Want to launch a prize calendar or countdown but have some questions? Contact our support team

PricesAvailable in the following plans

View prices in euros VAT not included


$199/month 149€/month


  • Limited to a maximum of 10.000 participants per campaign.
  • Easypromos branding visible.
  • Customize default template with your own wording and images.
  • Full customization of the registration form to include any field.
  • Automated email platform to contact participants and winners.
  • Third-party integrations with external platforms.
  • Access to advanced statistics
White Label

White Label

$399/month 349 €/month

Premium version, plus:

  • Limited to 50.000 participants per campaign. Contact us for over 50.000 participants.
  • No visible Easypromos branding.
  • No reference to Easypromos when sharing.
  • Multiple languages within one promotion app.
  • Use your own domain name.
  • Dvelopers: Use your own CSS styles, HTML, and Javascript code.
  • Dvelopers: Access to the API and Webhooks for real-time exporting of entries.
  • Recommended for big brands and agencies.
  • Premium support.

Prize Calendar Combine it with...

  • Game Apps

    Combine several games in a single calendar: puzzles, memory, word search, hidden objects, match it, minesweeper...

  • Entry Form Giveaway

    Run a random prize draw for all registered participants. It’s a great way to distribute various incentives and reward users who didn’t win prizes by score.

  • Distribute Coupon Codes

    Reward users for participating daily by distributing coupons or promotion codes to redeem in your store.

  • Instant Win

    Configure an instant winner giveaway to better control when prizes are awarded. You can program instant winners for each day or stage, this way you will surprise participants with unexpected prizes.

Complete features


Contact us via live chat - we’re ready to help with any doubt or question.

Resources and help

  • Technical tutorial

    Tutorial A step-by-step guide to how to create a prize calendar promotion with the Easypromos platform.

Frequently asked questions

How to create an Advent Calendar for my target audience?

The commonly available platforms that offer marketing gamification to attract and retain customers are simplistic and non-customizable. With Easypromos you can create online Advent Calendars from a template or with our easy-to-use tools available in our platform. Use the Prize Calendar app to create your own; with its microsite format, you will be able to embed it in your website and share it through your social media and other marketing channels.

Is it possible to create a Prize Calendar without programming skills?

Yes! Our platform allows you to create and customize online prize calendars without any programming required. The control panel will guide you step by step and you will have a preview of what you are editing at all times.

What are the marketing benefits of an online calendar?

Gamification helps attract online users to brands, and promotions help to increase sales. Moreover, if you manage to set up a long-lasting promotion with several challenges and a classification ranking, you will boost user engagement and brand recognition.

Why should I create a prize calendar app?

Because it creates expectation around an event, launch, or festivity. It also entertains your audience, improves engagement with the brand, and improves sales. Additionally, as the promotion lasts several days or weeks, the user’s attention is held for longer than with a simpler giveaway or promotion.

How to reward participants of a prize calendar?

To generate a higher interaction with your audience, try offering one or more prizes among all the participants or giving away direct discounts for participating in the promotion. You can also award prizes through points in the ranking or with a giveaway among the registered participants. This way, besides the entertainment of the game itself, there will be an added motivation to win a prize.

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