Multi-Path Quiz

Guide your audience to the ideal product or solution with an interactive quiz that adapts dynamically based on each participant’s answers. Each answer opens a different path, presenting new questions adapted to every scenario and creating a personalized interactive experience with tailored outcomes. It’s ideal for product recommendations, interactive guidance, and personalized lead qualification experiences. You can also use it to create “choose your own adventure” experiences and increase engagement with your audience.

 

Create interactive journeys tailored to every participant!

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Table of contents
Multi-Path Quiz

Try our Multi-Path Quiz examples

Multi-Path Adventure Quiz
Multi-Path Adventure Quiz
Multi-Path Quiz Recommender
Multi-Path Quiz Recommender

Multi-Path Quiz Main Features

  • Three combinable screen types

    Combine multiple-choice questions, open text questions with optional automatic validation, and transition screens to display messages or guide participants before the next step. These screen types help you create clearer, more dynamic journeys that adapt to every participant decision.

  • Visual editor with branching logic

    Design your quiz flow visually and intuitively. The editor displays all questions and answers on a visual canvas where you can create branching paths using simple drag-and-drop actions. Connect each answer to the next stage and build personalized participant journeys quickly and easily.

  • Questions with text and images

    Add images or illustrations to each question to provide context and make the quiz easier to understand. You can offer as many answer options as needed and display personalized feedback messages after each choice to create a more interactive experience.

  • Personalized final results

    Create different outcomes based on each participants’ answers. Each route can lead to a unique result or display the same final message across multiple paths, depending on the participant’s responses. Decide whether each route is considered a valid ending or whether participants should retry the quiz, and assign prizes or personalized messages to each final outcome.

  • Number of quiz attempts

    Choose how many times each participant can complete the quiz. If you want participants to explore different routes or discover alternative outcomes, allow multiple attempts to encourage curiosity and increase engagement.

  • Automate actions based on quiz results

    Each final result can trigger automatic actions such as personalized prizes, tailored email workflows for different participant profiles, or participant behavior analysis based on their quiz journey.

  • User registration

    Choose whether your quiz is anonymous or requires participant registration to access the experience. The built-in identification and registration system allows you to capture new leads or connect the quiz with your existing user database through SSO integrations.

Multi-Path Quiz Pricing

  • Premium Plan
    Premium Plan
    $199USD/month
    • Limited to 10,000 participants per campaign
    • Easypromos branding visible
    • Customize the design template with your own text and images
    • Fully customizable registration form with support for all field types
    • Automated email platform
    • Integrations with external platforms and CRM tools
    • Advanced statistics and participant analytics
    See plans
  • White Label Plan
    White Label Plan
    $399USD/month
    • Limited to 50,000 participants per campaign. Contact us for larger campaigns
    • No visible Easypromos branding
    • No Easypromos references when sharing the campaign
    • Create multilingual campaigns from a single promotion
    • Use your own custom domain
    • Developers: Add your own CSS, HTML, and JavaScript code
    • Developers: Access the API and webhooks to export participation data in real time
    • Recommended plan for large brands and agencies
    • Priority support
    See plans

Combine it with

  • Entry Form Giveaway
    Reward all participants with a final prize drawing.
  • Distribute coupon codes
    Create and distribute coupons to all participants or only to those who achieve a specific result.
  • Instant Win
    If you want to reward participants randomly, combine the Multi-Path Quiz with instant win mechanics after participants complete the quiz and register.
  • All-in-One
    You can also create a multistage interactive campaign: for example, start with a Multi-Path Quiz and unlock other campaign mechanics such as Spin the Wheel or Scratch & Win once the participant completes the experience.

Quiz Multi-Path Complete Features

Multi-Path Quiz: Resources and Help

  • Tutorial

    A step-by-step guide to creating a Multi-Path Quiz with the Easypromos platform.
    Go to tutorial

Multi-Path Quiz FAQs

  • Do I need coding skills to create a Multi-Path Quiz?

    No. Creating a Multi-Path Quiz with Easypromos requires no programming knowledge. Everything is managed through a visual editor where you connect each answer to the next stage using branching logic. The drag-and-drop interface makes it easy to create personalized quiz journeys without coding.

  • There’s no predefined limit. You can create anything from simple routes with a few decision points to complex branching structures with multiple endings. The quiz structure adapts to your needs and can be expanded or modified at any time. However, keep in mind that participant attention tends to decrease in very long quizzes, even when combining different question formats and interaction types. For the best experience, we recommend keeping the quiz concise and focused on meaningful, engaging questions.

  • The main advantage is personalization: each participant follows a journey adapted to their answers, creating a more engaging and relevant experience. It also helps you collect more accurate data because the questions adapt dynamically to each participant, while delivering personalized recommendations or results that can improve conversion rates.

  • Yes. You can add a registration screen at any stage of the experience, either at the beginning or before displaying the final result. The registration form is fully customizable, and all collected data is stored in the administration panel, where it can be exported or integrated with your CRM and marketing tools.

  • A Multi-Path Quiz is ideal when you want to personalize the experience for each participant. Common use cases include product recommendation quizzes that guide participants to the most suitable solution based on their needs, lead segmentation experiences that classify participants into different profiles for future campaigns, gamified storytelling with “choose your own adventure” journeys and multiple endings, and diagnostic quizzes that adapt the experience to each participant’s level or situation.

  • Yes. You can assign prizes, coupons, or personalized messages based on the final result or the path each participant completed during the quiz.

  • Yes. Easypromos includes a test mode that allows you to explore every quiz path and verify that the experience works exactly as configured before publishing.

  • Yes. All Easypromos interactive experiences are optimized for mobile devices to ensure a smooth participation experience on any screen.

  • Yes. You can publish the quiz as a standalone microsite, embed it on your website with widgets, or share it across social media and digital channels to increase participation.